Proto-Hyperpop

United Kingdom · 2010s

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Description

Proto-hyperpop is a retrospective label for the cluster of internet-born pop experiments in the early-to-mid 2010s that foreshadowed what would later be called “hyperpop.” It fused candy-coated melodies and pitched-up vocals with maximalist sound design, glossy synthetic timbres, and playful, self-aware pop tropes.

Rather than being a single scene, proto-hyperpop emerged across YouTube nightcore edits, early PC Music releases, and adjacent electronic and indie-pop circles. It drew heavily from Eurodance and trance hooks, J-pop and Vocaloid aesthetics, chiptune brightness, and the irreverent futurism of experimental pop and deconstructed club, while keeping an addictive, radio-ready sense of melody.

Sources: Spotify, Wikipedia, Discogs, Rate Your Music, MusicBrainz, and other online sources

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Influenced by

Nightcore

Nightcore is an internet-born editing style that speeds up and pitch‑raises existing songs—typically by around a third in speed—so the vocals become brighter and more youthful and the groove turns more urgent. Practically, a classic nightcore edit accelerates a pop, Eurodance, or trance source by roughly 20–35% (the canonical meme is ~35%), which also lifts the pitch by about five and a half semitones—similar to playing a 33⅓‑rpm record at 45 rpm. The result is euphoric, hook‑forward, and highly kinetic, and it is often presented with anime or fan‑art visuals that emphasize its internet‑native identity.

Bubblegum Bass

Bubblegum bass is a hyper-sweet, high-gloss strain of experimental pop that exaggerates mainstream chart tropes until they feel surreal. It blends candy-coated melodies, plastic synth timbres, and pitch-shifted vocals with club-ready drums and maximalist sound design. Emerging around the London-based PC Music collective, the style often juxtaposes childlike hooks with abrasive textures, sudden drops, and tongue-in-cheek, consumerist imagery. The production is meticulous and synthetic—supersaws, metallic hits, hard sidechaining, and formant-shifted toplines—yet it retains an earworm pop sensibility. The result is music that feels both satirical and sincere: an ecstatic, futuristic twist on electropop and dance-pop that helped set the stage for the wider hyperpop movement.

Electropop

Electropop is a branch of pop music that foregrounds electronic instruments—especially synthesizers, drum machines, and sequencers—to deliver catchy, hook-driven songs. It preserves the verse–pre-chorus–chorus architecture and melodic immediacy of pop while replacing most traditional band instrumentation with programmed rhythms, synthetic bass lines, and glossy textures. The style emphasizes earworm toplines, precise rhythmic grids, and tightly produced arrangements that often highlight contrast between minimal, punchy verses and expansive, anthemic choruses. Timbres range from warm analog pads and arpeggiators reminiscent of the late 1970s/early 1980s to ultra-modern, hyper-detailed sound design, making electropop both retro-leaning and future-facing depending on the artist.

Trance

Trance is a form of electronic dance music characterized by steady four-on-the-floor beats, long build‑ups and breakdowns, and euphoric, melodic progressions designed to induce a hypnotic or “trance‑like” state. Typical tempos range from about 130 to 142 BPM, with arrangements often stretching 7–10 minutes to allow DJs room for tension, release, and seamless mixing. The sound palette emphasizes shimmering pads, arpeggiated synth motifs, supersaw leads, and wide, reverberant spaces. Harmonically, trance tends to favor minor keys, modal mixture, and extended suspense before cathartic drops. Production hallmarks include sidechain compression (“pumping”), off‑beat open hi‑hats, rolling basslines, and lush delay/reverb tails. While largely instrumental, a major branch—vocal trance—features lyrical toplines and pop‑leaning structures without losing its club‑centric dynamics.

Eurodance

Eurodance is a high-energy, club-oriented pop style that emerged in Europe in the early 1990s. It is characterized by a strong four-on-the-floor kick, catchy synth hooks, prominent piano riffs, and a blend of sung choruses (often female) with rap verses (often male). The style typically runs between 128–145 BPM, favors simple, anthemic chord progressions, and emphasizes uplifting, motivational, or romantic lyrics delivered in English for international appeal. Production commonly features staccato house pianos, bright saw-lead melodies, choir/strings pads, and tight drum-machine patterns with offbeat open hi-hats. The result is hook-driven dance-pop designed for maximum radio and dancefloor impact.

Dance-Pop

Dance-pop is a mainstream-oriented pop style built for both radio and the dancefloor. It blends hook-driven songwriting with club-ready rhythms, typically using a steady four-on-the-floor kick, bright synthesizers, and punchy, polished production. Tempos usually sit in the 110–128 BPM range, and arrangements emphasize memorable choruses, clear verses and pre-choruses, and concise structures suitable for radio edits. Compared with club genres like house or techno, dance-pop prioritizes song form, vocal presence, and accessible harmonies, while still retaining an energetic groove. The sound palette often includes layered synths, sampled or electronic drums, tight bass lines, ear-catching toplines, and modern production techniques such as sidechain compression and stacked vocal harmonies.

Experimental Pop

Experimental pop is a boundary-pushing approach to pop music that blends memorable hooks and songcraft with unconventional sounds, structures, and production techniques. It draws on avant-garde ideas, studio experimentation, and cross-genre hybridization while retaining some of pop’s accessibility. Artists often reconfigure verse–chorus forms, manipulate timbre and texture, and use the studio as an instrument, resulting in music that can feel both familiar and radically new.

Chiptune

Chiptune (also called chip music or 8-bit music) is a style of electronic music created with, or emulating, the programmable sound generator (PSG) and FM chips found in vintage game consoles and home computers such as the NES/Famicom, Game Boy, Commodore 64 (SID), Amiga, Atari ST, and others. The sound palette is defined by simple waveforms (square/pulse, triangle, saw, noise), rapid arpeggios that imply chords on limited channels, pitch bends, duty-cycle modulation, and crunchy noise percussion. These constraints lend chiptune its bright, percussive, and highly melodic character, often evoking early video-game aesthetics. While originally utilitarian—music for games and computer demos—the approach evolved into a standalone art form. Contemporary chiptune spans pure hardware-authentic tracks and hybrid productions that blend chip timbres with modern synthesis, drums, vocals, and mixing techniques.

J-Pop

J-pop (Japanese pop) is a broad umbrella for mainstream Japanese popular music that blends Western pop/rock, dance, and R&B with distinctly Japanese songwriting, vocal delivery, and industry practices. It is characterized by strong hooks, polished production, bright synths and guitars, frequent key changes and modulatory bridges, and chorus-first or chorus-centric structures. J-pop spans idol groups, singer-songwriters, band-oriented pop-rock, electronic dance-pop, and R&B ballads, while remaining closely tied to television, advertising, video games, and anime tie-ins (anisong).

Glam Rock

Glam rock is a style of rock music that emerged in the early 1970s, defined as much by its flamboyant image and theatricality as by its sound. Artists embraced androgynous fashion, glitter, makeup, platform boots, and bold stage personas, using spectacle to amplify simple, catchy, riff-driven songs. Musically, glam rock fuses the drive of 1950s rock and roll with hard rock crunch, bubblegum pop hooks, and a sense of artful provocation. Songs often feature stomping, chant-ready rhythms, big choruses, guitar riffs, handclaps, and shout-along refrains. Lyrically, it leans into themes of fantasy, fame, gender play, street romance, and campy drama, blurring the line between pop accessibility and avant-garde performance.

Has influenced

Hyperpop

Hyperpop is an internet-native pop movement known for its maximalist sound design, pitch-shifted vocals, and frenetic genre collisions. It exaggerates pop tropes—ultra-bright synths, hard-clipping drums, sugary hooks—then smashes them together with elements of club music, trap, and experimental electronica. The style favors hyper-synthetic timbres, extreme processing (auto‑tune, formant shifting, heavy sidechaining, distortion), and abrupt structural left turns. Lyrically, it swings between irreverent internet humor and disarmingly sincere confessions, often reflecting online identity, queerness, and hyper-modern life. Although diverse, the common thread is a playful, self-aware push of pop to surreal, high-saturation extremes.

Digicore

Digicore is a Gen Z–native, internet-bred pop-rap microgenre that emerged from SoundCloud and Discord communities. It blends hyperpop’s maximalist sound design with emo rap’s confessional songwriting, trap drum programming, and nightcore-style pitch-shifting. Songs are typically short and hook-forward, with heavily processed, Auto-Tuned vocals, clipped or bitcrushed textures, stutter edits, and glossy but intentionally digital artifacts. The palette often includes bright synth bells, plugg/pluggnb-inspired 808 patterns, widescreen OTT compression, and glitchy micro-cuts that highlight the music’s online, DIY origin. Lyrically, it leans into adolescent angst, online identity, relationships, and self-reflection, mirroring the hyper-connected culture that birthed it.

Glitchcore

Glitchcore is an internet-born microgenre that fuses pop-forward songwriting with hyperactive, digitally mangled sound design. It is characterized by bitcrushed and over-distorted synths, stuttered edits, sudden beat-switches, and heavily pitch-shifted, Auto-Tuned vocals. Arrangements tend to be short, hook-centric, and maximalist, often compressing multiple sections and textures into tracks that last 90–150 seconds. The genre borrows the emotive directness of emo rap and bedroom pop, the rhythmic backbone of trap, and the candy-coated sheen of hyperpop and bubblegum bass, while leaning into deliberate digital artifacts—glitches, dropouts, resampling, and hard clip distortion—as expressive tools. Culturally, glitchcore is inseparable from online communities (Discord, SoundCloud, TikTok), where rapid iteration, meme literacy, and DIY production workflows shaped its sound and aesthetics.

Pluggnb

Pluggnb is a melodic internet-born branch of Southern trap that fuses plugg-style production with R&B-leaning, sung rap approaches. It is characterized by deep 808 basslines, sparkly or glassy synth melodies, dense and often quicker drum programming than early plugg, and vocals that emphasize melody, softness, and emotional delivery. The overall sound is frequently airy and digital, with bright arpeggios, bell-like leads, and a clean yet saturated low end designed for headphones and online playback.

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