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Cloud Rap
Artists
Cloud Rap
Oliver Francis
1 album
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Genres
Cloud Rap
Cloud rap is a hip hop microgenre defined by ethereal, reverb‑drenched textures, soft pads, and minimal drum programming that creates a floating, dreamlike atmosphere. Beats tend to be sparse and space-conscious, with airy synths, distant vocal samples, and gentle 808s supporting raps that are often introspective, deadpan, or emotionally detached. The sound crystallized online in the early 2010s through platforms like DatPiff, Tumblr, and SoundCloud, pairing Southern rap rhythms with ambient and chillwave aesthetics. Rather than virtuosic density, cloud rap prizes mood, negative space, and a sense of weightlessness, translating internet-era solitude and nostalgia into hazy, pastel-toned hip hop.
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Deep Southern Trap
Deep southern trap is a moody, bass-forward branch of Southern U.S. trap distinguished by subterranean 808 subs, sparse but hard-hitting drums, and minor-key, cinematic textures. It places atmosphere and low‑end pressure at the center, often pairing sliding 808s with ominous pads, bells, or plucked synths that leave ample space for the vocal. The tempo typically sits around 60–75 BPM (or 120–150 BPM double‑time), with half‑time bounce, triplet hi‑hat rolls, and tightly quantized snares/claps. Lyrically it ranges from street reportage and survival narratives to introspective, codeine‑slow melancholia—punctuated by ad‑libs and heavily processed vocals. The overall aesthetic is dark, weighty, and immersive, optimized as much for car systems as for headphones.
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Emo Rap
Emo rap blends the confessional lyricism and melodic sensibility of emo and pop‑punk with the rhythms, production techniques, and flows of contemporary hip hop and trap. Songs often feature sung‑rap deliveries, heavy use of Auto‑Tune, minor‑key progressions, guitar loops or samples, and 808‑driven drums. Themes typically center on heartbreak, loneliness, anxiety, substance use, and self‑reflection, presented in direct, diary‑like writing. The sound crystallized on platforms like SoundCloud, where artists embraced lo‑fi aesthetics, short song lengths, and highly personal cover art and branding. Emo rap’s crossover appeal brought rock textures back into mainstream rap and helped pave paths for a new wave of genre‑fluid pop, punk‑rap energy, and internet‑native micro‑scenes.
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High Vibe
High vibe is a contemporary, wellness-oriented microgenre that blends uplifting pop songwriting with gentle electronic textures and spiritually tinged lyrics. It emphasizes positivity, gratitude, self-empowerment, and connection to nature, often employing soothing vocal timbres, airy pads, acoustic guitars or piano, and light, mid-tempo grooves. The production is spacious and warm, favoring reverb-washed atmospheres, soft percussion, and subtle world-influenced instrumentation to create a sense of calm elevation. While rooted in pop accessibility, high vibe draws on new age and devotional traditions, bringing mantra-like hooks and affirmational refrains into modern indie and electronic frameworks.
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Trap Soul
Trap soul is a fusion of contemporary R&B singing and songwriting with the sonic palette and rhythmic feel of trap. It features moody, minor‑key harmonies; airy pads and Rhodes/piano textures; deep 808 sub‑bass with glides; and skittering hi‑hat rolls and halftime drum patterns. Vocals often blend crooning and rapping, with intimate, confessional lyrics about love, heartbreak, desire, ambition, and late‑night introspection. The production is typically spacious and minimal, prioritizing atmosphere and groove over density. Subtle Auto‑Tune, layered ad‑libs, and lush reverbs/delays are common, giving tracks a nocturnal, cinematic feel.
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Plugg
Plugg is a trap-derived hip hop subgenre that rose through online, producer-led scenes—especially SoundCloud—in the mid-2010s. It is known for minimal, “compact” drum programming, sub-heavy 808 basslines, and bright, sparkly melodic loops (often piano, bell-like keys, airy pads, or icy synth leads). Vocals are typically melodic and laid-back, leaning into Southern rap cadences and Auto-Tune, with hooks that feel floaty and repetitive over spacious low-end.
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Emo Trap
Emo trap is a mid‑2010s fusion of trap production and the melodic, confessional sensibility of 2000s emo and pop‑punk. Built around minor‑key guitar or piano loops, blown‑out 808s, and half‑time trap drums, it favors short, hook‑heavy songs that blur singing and rapping through Auto‑Tune. Lyrically it is candid and diaristic—heartbreak, anxiety, alienation, substance use/recovery, and late‑night introspection are common themes. The sound crystallized on SoundCloud’s DIY ecosystem: rough‑edged mixes, clipped masters, and bedroom workflows that prioritized immediacy over polish, later crossing into the mainstream via viral singles and post‑blog discovery platforms.
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Melodic Rap
Melodic rap is a style of hip hop that prioritizes sung or sing‑rap cadences, tuneful hooks, and emotive toplines over strictly percussive flows. It blends trap‑based drum programming and 808 sub‑bass with pop‑leaning melodies, R&B harmonies, and heavy use of Auto‑Tune as an expressive effect rather than mere pitch correction. Themes often address love, heartbreak, aspiration, loneliness, and personal struggle, delivered with catchy refrains designed for streaming‑era replayability.
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Alternative Hip Hop
Alternative hip hop is a broad, eclectic wing of hip hop that prioritizes experimentation, left‑field aesthetics, and nonconformist subject matter over commercial formulas. It blends classic rap techniques with unconventional production, live instrumentation, genre cross‑pollination (jazz, funk, rock, electronic, reggae), and inventive songwriting. As a cultural stance, it often rejects narrow mainstream archetypes—embracing thoughtful lyricism, humor, Afrocentricity, social critique, and artistic playfulness—while keeping core elements of MCing, DJing, and sampling at the center.
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Hip Hop
Hip hop is a cultural and musical movement that emerged from Black, Latino, and Caribbean communities, centering around rapping (MCing), DJing/turntablism, sampling-based production, and rhythmic speech over beats. It prioritizes groove, wordplay, and storytelling, often reflecting the social realities of urban life. Musically, hip hop is built on drum-centric rhythms (from breakbeats to 808 patterns), looped samples, and bass-forward mixes. Lyrically, it ranges from party anthems and braggadocio to political commentary and intricate poetic forms, with flow, cadence, and rhyme density as core expressive tools. Beyond music, hip hop encompasses a broader culture, historically intertwined with graffiti, b-boying/b-girling (breakdance), fashion, and street entrepreneurship, making it both an art form and a global social language.
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Melodding was created as a tribute to
Every Noise at Once
, which inspired us to help curious minds keep digging into music's ever-evolving genres.