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Rhumba (spelled with an “h”) is the Americanized, ballroom- and big-band-friendly adaptation of Cuban rumba and related Afro‑Cuban dance music. Emerging in the United States during the Latin dance craze of the 1930s, it translated the clave-based grooves and romantic lyricism of Cuban music into a smoother, slower, and more arranged popular dance style suited to hotel ballrooms, Hollywood, and radio. Compared with traditional Cuban rumba and son, American rhumba emphasizes clear phrase structure, a moderate tempo, and lush arrangements featuring strings, horns, and rhythm sections enhanced by Latin percussion. The result is a sensuous, elegant dance music that foregrounds romance and a steady, dancer-friendly pulse.