Aftermath Entertainment

Contemporary R&B is a sleek, modern evolution of rhythm and blues that fuses the emotive vocal traditions of soul and gospel with the songwriting immediacy of pop, the rhythmic vocabulary of hip hop, and polished electronic production. Its hallmarks include melismatic lead vocals, lush stacked harmonies, mid‑tempo grooves or slow jams built on drum-machine patterns and 808 bass, and sophisticated chord colors (maj7, min9, add9). The style spans tender ballads to club‑ready tracks, but consistently centers intimacy, romance, empowerment, and personal reflection in its lyrics. While rooted in classic R&B, it differentiates itself through contemporary sound design, hook‑driven structures, and production aesthetics shaped by post‑disco, boogie, quiet storm, and later hip‑hop and trap rhythms.

East Coast hip hop is a regional style of hip hop that emerged in New York City and the surrounding Northeastern United States. It is characterized by complex lyricism, dense rhyme schemes, gritty urban storytelling, and sample-heavy production that draws from funk, soul, and jazz records. Rhythmically, the sound is often associated with "boom-bap" drum patterns—hard-hitting kicks and crisp snares at moderate tempos—alongside chopped breakbeats, basslines, and DJ techniques such as scratching. The approach places the MC’s voice, cadence, and wordplay at the center, while the producer crafts a textured, crate-dug backdrop. Culturally, East Coast hip hop foregrounds authenticity, social commentary, and competitive MCing, while its crews and collectives (from Juice Crew to Native Tongues and Wu-Tang Clan) helped define hip hop’s golden age and set standards for lyrical excellence and sample-based beatmaking.

G-funk (short for "gangsta-funk") is a West Coast hip hop style that blends gangsta rap lyricism with the smooth, melodic grooves of 1970s funk, especially the Parliament-Funkadelic (P-Funk) tradition. It is characterized by slow-to-mid tempos, warm and heavy basslines, lush chords, prominent high-pitched synth leads (often Moog-style whistles), talkbox/vocoder hooks, and relaxed, behind-the-beat drum programming. The sound feels laid-back and summery even when the subject matter is gritty, pairing street narratives with feel-good, bass-driven bounce. G-funk defined the early-to-mid 1990s Los Angeles sound—popularized by Dr. Dre, Snoop Dogg, Warren G, and Nate Dogg—and became one of the most commercially successful and widely recognizable flavors of hip hop.

Gangsta rap is a subgenre of hip hop defined by its gritty, street-level storytelling, first‑person narration, and unflinching depictions of crime, policing, poverty, and survival. It foregrounds a hard-hitting vocal delivery over sparse, heavy drum programming and sample-based grooves. Musically, it draws from the foundational elements of hip hop—looped breaks, funk basslines, and turntable aesthetics—while emphasizing menace, swagger, and cinematic detail. Lyrically, it alternates between reportage, braggadocio, social commentary, and personal testimony, often sparking controversy for its explicit content and political provocations. From mid‑1980s origins through the 1990s mainstream, gangsta rap reshaped both the sound and business of hip hop, influencing fashion, language, and global perceptions of urban America.

Hip hop is a cultural and musical movement that emerged from Black, Latino, and Caribbean communities, centering around rapping (MCing), DJing/turntablism, sampling-based production, and rhythmic speech over beats. It prioritizes groove, wordplay, and storytelling, often reflecting the social realities of urban life. Musically, hip hop is built on drum-centric rhythms (from breakbeats to 808 patterns), looped samples, and bass-forward mixes. Lyrically, it ranges from party anthems and braggadocio to political commentary and intricate poetic forms, with flow, cadence, and rhyme density as core expressive tools. Beyond music, hip hop encompasses a broader culture, historically intertwined with graffiti, b-boying/b-girling (breakdance), fashion, and street entrepreneurship, making it both an art form and a global social language.

Instrumental is music created and performed without sung lyrics, placing the expressive weight on melody, rhythm, harmony, and timbre produced by instruments. As an umbrella practice it appears in many cultures, but its modern identity cohered in Baroque-era Europe when purely instrumental forms such as the sonata, concerto, and dance suites began to flourish. Since then, instrumental thinking—developing motives, structuring form without text, and showcasing timbral contrast—has informed everything from orchestral music and solo piano repertoire to post-rock, film scores, and beat-driven electronic styles. Instrumental works can be intimate (solo or chamber) or expansive (full orchestra), narrative (programmatic) or abstract (absolute music). The absence of lyrics invites listeners to project imagery and emotion, making the style a natural fit for cinema, games, and contemplative listening.

Instrumental hip hop is a producer-driven form of hip hop that foregrounds beats, textures, and sampling rather than rapping. It typically centers on loop-based drum patterns, chopped samples from soul, jazz, funk, and library records, and a head‑nodding groove designed for deep listening as much as for DJs and MCs. The style emphasizes rhythm, timbre, and mood—swinging drums, dusty vinyl crackle, and melodic fragments treated as musical motifs. While rooted in classic boom bap aesthetics, instrumental hip hop ranges from minimal and meditative to densely collaged and psychedelic, reflecting both crate-digging traditions and studio experimentation.

Mafioso rap is a subgenre of East Coast hip hop defined by cinematic storytelling about organized crime, luxury, and power. Artists adopt the persona of mob bosses and kingpins, weaving intricate narratives that reference crime-film mythology, underworld codes, and upscale lifestyles. Musically, it leans on boom-bap drum programming, moody minor-key harmony, jazzy or soulful samples, and orchestral touches (strings, brass stabs) that heighten a noir atmosphere. Lyrically, it emphasizes multisyllabic rhyme, vivid detail, and complex plots, distinguishing itself from broader gangsta rap through its stylized, filmic approach and aspirational, lavish imagery.

R&B (Rhythm and Blues) is a vocal- and groove-centered popular music tradition that blends blues tonality, jazz harmony, and gospel-inflected singing with a steady backbeat. It emphasizes expressive lead vocals, call-and-response, lush harmonies, and danceable rhythms. From its 1940s roots in African American communities to its later evolutions, R&B has continually absorbed and reshaped surrounding sounds—from jump blues and swing in the early days to soul, funk, hip hop, and electronic production in the contemporary era. Today, R&B ranges from intimate, slow-burning ballads to club-ready tracks, all tied together by a focus on feel, melody, and vocal performance.

West Coast hip hop is a regional style of hip hop that arose on the U.S. West Coast, especially in Los Angeles and the San Francisco Bay Area. It is known for its heavy funk-influenced grooves, prominent synthesizer leads, deep bass, and a laid-back but confident delivery. While the early scene mixed electro and old-school rap aesthetics, the late 1980s ushered in hard-edged street narratives associated with gangsta rap. In the early 1990s, Dr. Dre and peers popularized G-funk, a sleek, bass-heavy update that sampled and reinterpreted P-Funk. Later waves—from Bay Area mobb music and hyphy to Los Angeles “jerkin’” and ratchet—continued the region’s emphasis on catchy hooks, swagger, and club- and car-ready beats. Lyrically, West Coast hip hop ranges from party anthems and cruising music to vivid depictions of street life, social realities, and personal introspection, all delivered with distinctive regional slang and cadence.

Rap is a vocal music style built on the rhythmic, rhymed, and often improvised spoken delivery of lyrics over a beat. It emphasizes flow, cadence, wordplay, and narrative, and is commonly performed over sampled or programmed drum patterns and loops. Emerging from block parties and sound-system culture in the Bronx, New York City, rap became the core vocal expression of hip hop culture alongside DJing, breakdancing, and graffiti. While it is closely linked to hip hop, rap as a technique and genre has also crossed into pop, rock, electronic, and global regional scenes. Musically, rap favors strong drum grooves (breakbeats, 808 patterns), sparse harmony, and loop-based structures that foreground the MC’s voice. Lyrically, it spans party chants and battle brags to intricate internal rhymes, social commentary, reportage, and autobiography.