Eskimo Recordings

Dance (as a broad, mainstream club- and radio-oriented style) is pop-leaning music designed primarily for dancing, characterized by steady, driving beats, catchy hooks, and production that translates well to nightclubs and large sound systems. It emerged after disco, blending four-on-the-floor rhythms with electronic instrumentation and pop songwriting, and it continually absorbs elements from house, techno, Hi-NRG, synth-pop, and later EDM. Tempos commonly fall between 110–130 BPM, vocals often emphasize memorable choruses, and arrangements are structured for both club mixing and mass appeal.

Dark disco is a mid‑tempo, nocturnal strain of club music that fuses the hypnotic pulse of disco with the grit of post‑punk, EBM, coldwave, and industrial. It favors ominous basslines, minor‑key harmonies, reverb‑soaked guitars and vocals, and analog synth textures, resulting in a moody, cinematic atmosphere that is equally suited to sweaty basements and late‑night festival stages. Tempos typically sit between 105–120 BPM, with emphasis on groove, tension, and shadowy drama rather than maximal speed or brightness.

Deep house is a subgenre of house music characterized by warm, soulful textures, jazz-influenced harmony, and understated, hypnotic grooves. It typically runs around 115–124 BPM, favoring subtle swing, syncopated percussion, and rounded, mellow basslines over aggressive peaks. Sonically, deep house draws on extended chords (7ths, 9ths, 11ths), Rhodes and M1 organ timbres, airy pads, and tasteful use of reverb and delay to create a spacious, emotive atmosphere. Vocals, when present, often reference soul and gospel traditions, delivering intimate, reflective themes rather than big-room hooks. The style emerged in the mid-to-late 1980s as producers fused Chicago house rhythms with jazz-funk, soul, and garage house sensibilities, resulting in a smoother, deeper take on the house blueprint.

Electro is an early 1980s machine-funk style built around drum machines (especially the Roland TR-808), sequenced basslines, and a futuristic, robotic aesthetic. It emphasizes syncopated rhythms, sparse arrangements, and timbres drawn from analog and early digital synthesizers. Vocals, when present, are often delivered via vocoder or rap-style chants, reinforcing a sci‑fi, cyborg persona. Electro’s grooves powered breakdance culture, and its sonic palette—crisp 808 kicks, snappy snares, dry claps, cowbells, and squelchy bass—became foundational to later techno and bass music.

Electronic is a broad umbrella genre defined by the primary use of electronically generated or electronically processed sound. It encompasses music made with synthesizers, drum machines, samplers, computers, and studio/tape techniques, as well as electroacoustic manipulation of recorded or synthetic sources. The genre ranges from academic and experimental traditions to popular and dance-oriented forms. While its sonic palette is rooted in electricity and circuitry, its aesthetics span minimal and textural explorations, structured song forms, and beat-driven club permutations. Electronic emphasizes sound design, timbre, and studio-as-instrument practices as much as melody and harmony.

Electropop is a branch of pop music that foregrounds electronic instruments—especially synthesizers, drum machines, and sequencers—to deliver catchy, hook-driven songs. It preserves the verse–pre-chorus–chorus architecture and melodic immediacy of pop while replacing most traditional band instrumentation with programmed rhythms, synthetic bass lines, and glossy textures. The style emphasizes earworm toplines, precise rhythmic grids, and tightly produced arrangements that often highlight contrast between minimal, punchy verses and expansive, anthemic choruses. Timbres range from warm analog pads and arpeggiators reminiscent of the late 1970s/early 1980s to ultra-modern, hyper-detailed sound design, making electropop both retro-leaning and future-facing depending on the artist.

House is a dance music genre that emerged in Chicago in the early 1980s, defined by a steady four-on-the-floor kick drum, off-beat hi-hats, soulful or hypnotic vocals, and groove-centric basslines. Typical tempos range from 118–130 BPM, and tracks are structured in DJ-friendly 16–32 bar phrases designed for seamless mixing. Drawing on disco’s celebratory spirit, electro-funk’s drum-machine rigor, and Italo/Hi-NRG’s synth-led sheen, house prioritizes repetition, tension-and-release, and communal energy on the dancefloor. Its sound palette often includes 808/909 drums, sampled or replayed disco/funk elements, filtered loops, piano/organ stabs, and warm, jazzy chords. Over time, house diversified into many substyles—deep house, acid house, French house, tech house, progressive house, and more—yet it remains a global foundation of club culture, known for emphasizing groove, inclusivity, and euphoria.

New beat is a Belgian-born electronic dance style that emerged in the late 1980s by deliberately slowing down faster club records to a hypnotic, mid‑tempo groove. It blends the regimented, mechanical punch of EBM with the squelch of acid house, the sleek sheen of synth‑pop, and the stark textures of industrial, typically at 100–115 BPM. The result is a dark, trance‑inducing four‑on‑the‑floor sound with heavy kicks, gated snares, simple minor‑key riffs, and pitched‑down chants or samples. Characterized by austere arrangements, rubbery basslines, and moody atmospheres, new beat defined a distinct Belgian club culture that briefly dominated European dancefloors and seeded the rise of early European techno, rave, and trance.

Nu disco is a 21st‑century reinterpretation of 1970s/early‑1980s disco, post‑disco, and Italo‑disco aesthetics filtered through modern house production. It favors warm analog timbres, live‑sounding basslines, four‑on‑the‑floor drums, and lush chords, but with contemporary clarity, arrangement discipline, and low‑end weight. Compared with classic disco or disco house, nu disco typically runs a touch slower and groovier, leans into Balearic and space‑disco atmospheres, and often blends boogie/funk instrumentation with synth‑pop and French‑house sensibilities. It is equally at home on sunset terraces and peak‑time dancefloors, embracing both nostalgia and modern dance utility.

Pop is a broad, hook-driven style of popular music designed for wide appeal. It emphasizes memorable melodies, concise song structures, polished vocals, and production intended for radio, charts, and mass media. While pop continually absorbs elements from other styles, its core remains singable choruses, accessible harmonies, and rhythmic clarity. Typical forms include verse–pre-chorus–chorus, frequent use of bridges and middle-eights, and ear-catching intros and outros. Pop is not defined by a single instrumentation. It flexibly incorporates acoustic and electric instruments, drum machines, synthesizers, and increasingly digital production techniques, always in service of the song and the hook.

Post-punk is a broadly experimental strain of rock that emerged in the late 1970s as artists sought to push beyond the speed, simplicity, and orthodoxy of first-wave punk. It typically features angular, bass-forward grooves; jagged or minimal guitar lines; stark, spacious production; and an openness to dub, funk, electronic, and avant-garde ideas. Lyrics often examine alienation, urban decay, politics, and the inner life with artful or abstract delivery. A studio-as-instrument approach, emphasis on rhythm section interplay, and an appetite for non-rock textures (tape effects, drum machines, found sound, synths) distinguish the style. The result can be danceable yet tense, cerebral yet visceral, and emotionally restrained yet intensely expressive.

Progressive house is a melodic, long-form strain of house music known for gradual builds, evolving textures, and a strong sense of tension and release. It favors hypnotic grooves, lush pads, and emotive chord progressions over abrupt drops. Typically sitting around 122–128 BPM in 4/4 time, tracks unfold over six to nine minutes, introducing small changes every few bars to keep momentum. The sound balances club-focused punch with cinematic atmosphere, making it equally at home in late-night dancefloors and long-form DJ sets.

Indie dance blends the melodic sensibilities and live‑band ethos of indie rock with the groove, repetition, and production techniques of club music. The result is a dancefloor‑friendly sound that keeps guitars, bass, and vocals in the spotlight while leaning on four‑on‑the‑floor drums, funky basslines, and luminous analog synths. The style typically sits around 108–124 BPM, favors warm vintage tones (Roland drum machines, Juno/Jupiter/Prophet synths), and draws on disco and new wave for harmony and rhythm. Hooks are carried by concise vocal lines and ear‑catching motifs, often delivered with the intimate, conversational tone associated with indie music.

Rap is a vocal music style built on the rhythmic, rhymed, and often improvised spoken delivery of lyrics over a beat. It emphasizes flow, cadence, wordplay, and narrative, and is commonly performed over sampled or programmed drum patterns and loops. Emerging from block parties and sound-system culture in the Bronx, New York City, rap became the core vocal expression of hip hop culture alongside DJing, breakdancing, and graffiti. While it is closely linked to hip hop, rap as a technique and genre has also crossed into pop, rock, electronic, and global regional scenes. Musically, rap favors strong drum grooves (breakbeats, 808 patterns), sparse harmony, and loop-based structures that foreground the MC’s voice. Lyrically, it spans party chants and battle brags to intricate internal rhymes, social commentary, reportage, and autobiography.