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Afro Trap
Afro trap is a Francophone-born fusion that blends contemporary Afrobeats and West/Central African dance music with the drums, bounce, and flows of trap and hip hop. It favors upbeat party energy, chant-like hooks, and syncopated percussion, while retaining 808-heavy low end, triplet hi-hats, and melodic sing-rap. The sound is colorful and celebratory, often referencing football culture, dance challenges, and diasporic pride, and it commonly mixes French street slang with phrases from African languages like Lingala or Wolof.
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Afrobeat
Afrobeat is a horn-driven, polyrhythmic, and politically charged style that emerged in Nigeria, spearheaded by bandleader Fela Kuti and drummer Tony Allen. It fuses West African highlife and juju with American funk, jazz, and soul to create extended, hypnotic grooves. Typical tracks revolve around interlocking guitar and keyboard ostinatos, elastic bass vamps, dense percussion (shekere, congas, agogô, cowbell), and tightly arranged horn riffs that punctuate the beat. Vocals often use call-and-response and socially conscious lyrics, delivered in English, Nigerian Pidgin, or Yoruba. Harmonically sparse but rhythmically intricate, Afrobeat prioritizes feel: long, evolving arrangements, richly syncopated drum patterns, and sectional dynamics that spotlight solos and collective interplay.
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Alternative Hip Hop
Alternative hip hop is a broad, eclectic wing of hip hop that prioritizes experimentation, left‑field aesthetics, and nonconformist subject matter over commercial formulas. It blends classic rap techniques with unconventional production, live instrumentation, genre cross‑pollination (jazz, funk, rock, electronic, reggae), and inventive songwriting. As a cultural stance, it often rejects narrow mainstream archetypes—embracing thoughtful lyricism, humor, Afrocentricity, social critique, and artistic playfulness—while keeping core elements of MCing, DJing, and sampling at the center.
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Alternative R&b
Alternative R&B (often shortened to alt‑R&B or dubbed PBR&B) is a stylistic offshoot of contemporary R&B that fuses soul and hip hop vocal traditions with experimental electronic production and indie aesthetics. It is characterized by atmospheric, nocturnal sound design; sparse, half‑time or trap‑leaning drum patterns; deep sub‑bass; and intimate, often falsetto‑based vocals. Song forms frequently deviate from standard verse–chorus structures, favoring gradual builds, textural contrasts, and negative space. Harmonically, it leans toward minor modes and lush extensions (7ths, 9ths, add9s), while production favors reverb‑drenched pads, filtered synths, delicate guitar lines, and creative use of silence. Lyrically, the genre tends to be introspective and confessional—exploring themes of desire, vulnerability, alienation, and late‑night urban life—delivered with a cinematic, moody sensibility that bridges the underground and the mainstream.
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Alté
Alté (often stylized as alté) is a Nigerian-born, genre-fluid movement that blends alternative R&B, Afrobeats, hip hop, neo-soul, dancehall, and indie pop into a moody, atmospheric sound. It values experimentation, understated grooves, and a DIY ethos that extends from production choices to fashion, visuals, and community. Songs typically feature warm, textural synths, lightly swung Afrocentric percussion, silky vocals, and introspective lyrics delivered in English, Nigerian Pidgin, or code-switches. Rather than chasing club maximalism, alté favors mid‑tempo rhythms, lush harmony, and space for tone and texture to breathe.
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Conscious Hip Hop
Conscious hip hop is a lyrical-driven branch of hip hop that foregrounds social commentary, political awareness, community uplift, and personal reflection. Rather than centering on party themes or braggadocio, it emphasizes messages about inequality, identity, justice, and everyday realities. Musically, the style tends to favor boom‑bap rhythms, soulful or jazz-inflected sampling, and stripped, head‑nod grooves that leave space for the words. While the sound palette can range from warm, sample-based beats to modern, cinematic production, the core value remains the same: clear, purposeful storytelling that aims to inform, provoke thought, and inspire change.
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Contemporary Gospel
Contemporary gospel is a modern form of gospel music that fuses the traditional message and church-rooted call-and-response of Black gospel with contemporary production and mainstream styles such as R&B, soul, pop, funk, rock, and later hip hop. It is characterized by rich vocal harmony (soloists, ensembles, and mass choirs), groove-forward rhythm sections, sophisticated keyboard-led harmony (piano, organ, Rhodes), dynamic modulations and extended vamp sections, and lyrics centered on praise, worship, testimony, and encouragement. Compared to traditional black gospel, contemporary gospel typically features sleeker studio production, radio-oriented song forms, and a broader palette of modern rhythms and textures.
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Contemporary R&b
Contemporary R&B is a sleek, modern evolution of rhythm and blues that fuses the emotive vocal traditions of soul and gospel with the songwriting immediacy of pop, the rhythmic vocabulary of hip hop, and polished electronic production. Its hallmarks include melismatic lead vocals, lush stacked harmonies, mid‑tempo grooves or slow jams built on drum-machine patterns and 808 bass, and sophisticated chord colors (maj7, min9, add9). The style spans tender ballads to club‑ready tracks, but consistently centers intimacy, romance, empowerment, and personal reflection in its lyrics. While rooted in classic R&B, it differentiates itself through contemporary sound design, hook‑driven structures, and production aesthetics shaped by post‑disco, boogie, quiet storm, and later hip‑hop and trap rhythms.
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Experimental Hip Hop
Experimental hip hop (often called avant-rap or left-field hip hop) pushes rap beyond conventional song forms, sound palettes, and production techniques. It hybridizes boom‑bap and contemporary hip hop rhythms with ideas from industrial, noise, IDM, electroacoustic music, and free jazz, favoring timbral risk‑taking, collage, and abstraction over radio‑oriented polish. Producers and MCs in this style disrupt expectations with unusual meters, asymmetric loops, microtiming, extreme dynamics, and heavy sound design (distortion, granular and spectral processing, tape manipulation). Vocals may range from conventional rapping to spoken word, chant, screams, or heavily processed deliveries. The result foregrounds texture, mood, and concept as much as groove and lyrical content.
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Hip Hop
Hip hop is a cultural and musical movement that emerged from Black, Latino, and Caribbean communities, centering around rapping (MCing), DJing/turntablism, sampling-based production, and rhythmic speech over beats. It prioritizes groove, wordplay, and storytelling, often reflecting the social realities of urban life. Musically, hip hop is built on drum-centric rhythms (from breakbeats to 808 patterns), looped samples, and bass-forward mixes. Lyrically, it ranges from party anthems and braggadocio to political commentary and intricate poetic forms, with flow, cadence, and rhyme density as core expressive tools. Beyond music, hip hop encompasses a broader culture, historically intertwined with graffiti, b-boying/b-girling (breakdance), fashion, and street entrepreneurship, making it both an art form and a global social language.
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Pop
Pop is a broad, hook-driven style of popular music designed for wide appeal. It emphasizes memorable melodies, concise song structures, polished vocals, and production intended for radio, charts, and mass media. While pop continually absorbs elements from other styles, its core remains singable choruses, accessible harmonies, and rhythmic clarity. Typical forms include verse–pre-chorus–chorus, frequent use of bridges and middle-eights, and ear-catching intros and outros. Pop is not defined by a single instrumentation. It flexibly incorporates acoustic and electric instruments, drum machines, synthesizers, and increasingly digital production techniques, always in service of the song and the hook.
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R&b
R&B (Rhythm and Blues) is a vocal- and groove-centered popular music tradition that blends blues tonality, jazz harmony, and gospel-inflected singing with a steady backbeat. It emphasizes expressive lead vocals, call-and-response, lush harmonies, and danceable rhythms. From its 1940s roots in African American communities to its later evolutions, R&B has continually absorbed and reshaped surrounding sounds—from jump blues and swing in the early days to soul, funk, hip hop, and electronic production in the contemporary era. Today, R&B ranges from intimate, slow-burning ballads to club-ready tracks, all tied together by a focus on feel, melody, and vocal performance.
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Singer-Songwriter
Singer-songwriter is a song-focused style in which the same person writes, composes, and performs their own material, often accompanying themselves on acoustic guitar or piano. It emphasizes personal voice, lyrical intimacy, and storytelling over elaborate production. Arrangements are typically sparse, allowing the melody, words, and performance nuance to carry the song’s emotional weight. While rooted in folk and blues traditions, singer-songwriter embraces pop and rock songcraft, producing works that can range from quiet confessional ballads to subtly orchestrated, radio-ready pieces.
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Spoken Word
Spoken word is a performance-centered genre where text—poems, monologues, stories, or manifestos—is delivered aloud with musicality in voice rather than through singing. It may be entirely a cappella or accompanied by sparse instrumentation (often jazz combos, ambient textures, or minimal electronics) that frames the cadence and rhetoric of the performer. The emphasis is on language: prosody, pacing, imagery, and argument. Pieces often explore personal narratives, social critique, and political themes, drawing on techniques such as internal rhyme, alliteration, and repetition. While recordings exist, the tradition is fundamentally live, prioritizing immediacy, audience engagement, and oratorical presence.
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Trap Edm
Trap EDM (often called EDM trap) is a fusion of Southern U.S. hip hop trap rhythms with the build–up/drop architecture and sound design of electronic dance music. It typically runs at 140 BPM with a halftime feel (or 70–75 BPM), featuring 808 sub‑bass, crisp snare/clap on the third beat, rapid 1/16 to 1/32 hi‑hat rolls, brass or synth stabs, and big festival‑style drops. Unlike rap-oriented trap, Trap EDM is primarily instrumental and designed for large dance floors and festivals, emphasizing dramatic risers, tension–release dynamics, and heavy low‑end impact.
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Trap Soul
Trap soul is a fusion of contemporary R&B singing and songwriting with the sonic palette and rhythmic feel of trap. It features moody, minor‑key harmonies; airy pads and Rhodes/piano textures; deep 808 sub‑bass with glides; and skittering hi‑hat rolls and halftime drum patterns. Vocals often blend crooning and rapping, with intimate, confessional lyrics about love, heartbreak, desire, ambition, and late‑night introspection. The production is typically spacious and minimal, prioritizing atmosphere and groove over density. Subtle Auto‑Tune, layered ad‑libs, and lush reverbs/delays are common, giving tracks a nocturnal, cinematic feel.
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Rap
Rap is a vocal music style built on the rhythmic, rhymed, and often improvised spoken delivery of lyrics over a beat. It emphasizes flow, cadence, wordplay, and narrative, and is commonly performed over sampled or programmed drum patterns and loops. Emerging from block parties and sound-system culture in the Bronx, New York City, rap became the core vocal expression of hip hop culture alongside DJing, breakdancing, and graffiti. While it is closely linked to hip hop, rap as a technique and genre has also crossed into pop, rock, electronic, and global regional scenes. Musically, rap favors strong drum grooves (breakbeats, 808 patterns), sparse harmony, and loop-based structures that foreground the MC’s voice. Lyrically, it spans party chants and battle brags to intricate internal rhymes, social commentary, reportage, and autobiography.
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Melodic Rap
Melodic rap is a style of hip hop that prioritizes sung or sing‑rap cadences, tuneful hooks, and emotive toplines over strictly percussive flows. It blends trap‑based drum programming and 808 sub‑bass with pop‑leaning melodies, R&B harmonies, and heavy use of Auto‑Tune as an expressive effect rather than mere pitch correction. Themes often address love, heartbreak, aspiration, loneliness, and personal struggle, delivered with catchy refrains designed for streaming‑era replayability.
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African Music
African music is a broad, pan‑continental umbrella that encompasses thousands of local traditions, court and ritual musics, and modern popular styles from across Africa. It is characterized by layered polyrhythms, cyclical forms, call‑and‑response vocals, timeline bells, and a participatory performance ethos where dance and music are inseparable. While rooted in ancient indigenous practices, the modern category of “African music” took shape in the recording era as regional styles such as highlife, jùjú, Congolese rumba/soukous, and Afrobeat spread beyond their homelands. Over time, electric instruments, brass sections, and later drum machines and DAWs were integrated, producing contemporary scenes like kwaito, Afrobeats, and amapiano. Across the continent, core sonic features include interlocking ostinatos, off‑beat phrasing, and groove‑centric vamps rather than heavy functional harmony. Timbres range from resonant harps and lutes (kora, ngoni) and wooden idiophones (mbira, balafon) to talking drums and hand percussion (djembe, dunun, shekere), with strong regional variation in scales, tunings, and vocal techniques.
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Alternative
Alternative is an umbrella term for non-mainstream popular music that grew out of independent and college-radio scenes. It emphasizes artistic autonomy, eclectic influences, and a willingness to subvert commercial formulas. Sonically, alternative often blends the raw immediacy of punk with the mood and texture of post-punk and new wave, adding elements from folk, noise, garage, and experimental rock. While guitars, bass, and drums are typical, production ranges from lo-fi to stadium-ready, and lyrics tend toward introspection, social critique, or surreal storytelling. Over time, “alternative” became both a cultural stance and a market category, spawning numerous substyles (alternative rock, alternative hip hop, alternative pop, etc.) and moving from underground circuits to mainstream prominence in the 1990s.
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Afrobeats
Afrobeats (plural) is a contemporary West African pop umbrella that blends indigenous Nigerian and Ghanaian rhythms with global Black music—especially dancehall, hip hop, R&B, and highlife. Typical tracks sit in the mid‑tempo 95–115 BPM range and feature syncopated, polyrhythmic drum programming (shakers, rimshots, congas, talking drum), rubbery sub‑bass lines, bright synths, and guitar licks that recall highlife. Vocals are melodic and hook‑driven, often delivered in a fluid mix of English, Nigerian Pidgin, Yoruba, Twi, or other local languages, with call‑and‑response refrains tailored for dance floors. Distinct from Fela Kuti’s Afrobeat (singular), Afrobeats prioritizes songcraft, club‑ready grooves, and pop structures. It travels easily across diasporas, seamlessly absorbing UK club influences and Caribbean cadence while maintaining unmistakably West African rhythmic DNA.
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Urban Contemporary
Urban contemporary is a modern mainstream sound and radio format centered on Black popular music—especially contemporary R&B, soul, hip hop, and dance‑pop—presented with polished, radio‑ready production. Stylistically it blends silky vocals, melodic hooks, mid‑tempo grooves, and hip‑hop rhythms, often pairing sung choruses with rap verses. Lyrical themes commonly explore love, intimacy, aspiration, nightlife, and empowerment, with arrangements designed for both radio and club play. Although born as a radio format, "urban contemporary" became shorthand for a sleek, crossover R&B/hip‑hop aesthetic that dominated charts from the 1980s onward and continues to evolve with trap‑soul textures and streaming‑era pop sensibilities.
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