Dimora Records

Alternative pop is a strand of pop music that keeps the melodic accessibility of mainstream pop while foregrounding unconventional songwriting, left‑field production, and an indie or art‑driven sensibility. It often blends acoustic and electronic timbres, juxtaposes intimate vocals with textural sound design, and favors mood, concept, and experimentation over radio‑formula structures. Hooks remain central, but they may sit within atypical forms, lo‑fi palettes, off‑kilter rhythms, or cinematic arrangements. Lyrically, alternative pop tends toward introspection, ambiguity, and subcultural reference points, addressing identity, technology, and contemporary alienation as frequently as classic pop themes like romance.

Art rock is a branch of rock music that treats the studio and the album as spaces for artistic experimentation, emphasizing conceptual ideas, ambitious arrangements, and cross-pollination with modernist and avant-garde traditions. It typically favors extended song forms, thematic or conceptual unity, and non-standard instrumentation (strings, woodwinds, synthesizers) alongside rock’s core band setup. Lyrically, it leans toward literary, surreal, or philosophical subjects and often adopts theatrical presentation. Where mainstream rock centers on immediacy and hooks, art rock embraces risk: unusual time signatures, timbral exploration, complex harmony, tape and electronic manipulation, and interludes that draw from classical, jazz, minimalism, and experimental music.

EDM (Electronic Dance Music) refers to the mainstream, festival-oriented wave of electronic dance styles that rose to global prominence in the early 2010s. It emphasizes high-energy drops, ear-catching toplines, and crowd-pleasing arrangements designed for large stages and mass audiences. Musically, EDM typically sits around 124–130 BPM with a strong four-on-the-floor kick, wide supersaw leads, bright plucks, and heavily sidechained pads and basses for a pumping feel. Tracks are structured around tension-and-release: intros and builds lead to explosive drops, followed by breakdowns that rebuild energy. Vocals and pop-style songwriting frequently appear, enabling crossover success on radio and streaming platforms.

Electro is an early 1980s machine-funk style built around drum machines (especially the Roland TR-808), sequenced basslines, and a futuristic, robotic aesthetic. It emphasizes syncopated rhythms, sparse arrangements, and timbres drawn from analog and early digital synthesizers. Vocals, when present, are often delivered via vocoder or rap-style chants, reinforcing a sci‑fi, cyborg persona. Electro’s grooves powered breakdance culture, and its sonic palette—crisp 808 kicks, snappy snares, dry claps, cowbells, and squelchy bass—became foundational to later techno and bass music.

Electro-industrial is a dark, dense strain of electronic music that fuses the mechanized textures of industrial with the sequenced precision of electronic body music (EBM) and the melodic sensibilities of synth-pop. It emphasizes layered sound design, heavy sampling, distorted or whispered vocals, and brooding atmospheres over straightforward club functionality. Typical tracks feature complex, syncopated bass sequences, metallic percussion, and evolving noise beds that create a cinematic, sometimes nightmarish mood. Tempos most often sit in the mid-tempo range (roughly 95–125 BPM), and harmonies lean toward minor keys, dissonance, and chromatic tension. Lyrical themes frequently explore dystopia, psychological turmoil, bio-mechanical metaphors, surveillance, and anti-authoritarian critiques, with production aesthetics that foreground grit, saturation, and textural contrast.

Electronic is a broad umbrella genre defined by the primary use of electronically generated or electronically processed sound. It encompasses music made with synthesizers, drum machines, samplers, computers, and studio/tape techniques, as well as electroacoustic manipulation of recorded or synthetic sources. The genre ranges from academic and experimental traditions to popular and dance-oriented forms. While its sonic palette is rooted in electricity and circuitry, its aesthetics span minimal and textural explorations, structured song forms, and beat-driven club permutations. Electronic emphasizes sound design, timbre, and studio-as-instrument practices as much as melody and harmony.

Electronic rock is a fusion genre that blends the instrumentation, songwriting, and performance energy of rock with the timbres, tools, and production methods of electronic music. Guitars, bass, and live drums coexist with synthesizers, drum machines, sequencers, and samplers, yielding textures that can range from shimmering and atmospheric to gritty and industrial. Stylistically, electronic rock spans motorik grooves and experimental soundscapes, the sleek sheen of new wave and synth-driven hooks, the distortion and aggression of industrial-influenced rock, and the minimalist pulse of indie and dance-oriented hybrids. It often emphasizes sound design, studio processing, and loop-driven rhythms while retaining rock’s song forms, vocal presence, and live performance ethos.

Electronicore is a fusion of post-hardcore/metalcore and electronic dance music. It blends down-tuned, chugging guitars, double-kick breakdowns, and screamed/clean call-and-response vocals with club-ready synths, sidechained pads, risers, and drop-centric song structures. Typical tracks juxtapose verses rooted in metalcore energy with EDM-style builds and explosive drops that can reference trance, electro house, or dubstep. Production is as central as performance: sequenced arpeggios, supersaws, wobble/growl basses, and glitch edits are arranged alongside live drums or tight sample-reinforced kits. Lyrically, electronicore keeps the emotive intensity of post-hardcore—introspection, catharsis, and youth-culture themes—while adopting EDM’s hook-forward choruses and festival scale.

Experimental music is an umbrella term for practices that prioritize exploration, process, and discovery over adherence to established genre norms. It embraces new sound sources, nonstandard tuning systems, indeterminacy and chance operations, graphic and open-form scores, extended techniques, and technology-led sound design (tape, electronics, computers, and live processing). Rather than a single style, it is a methodology and ethos: testing hypotheses about sound, structure, and performance, often blurring boundaries between composition, improvisation, sound art, and performance art. Listeners can expect unfamiliar timbres, unusual forms, and an emphasis on how music is made as much as the resulting sound.

Experimental rock is a broad, exploratory branch of rock music that prioritizes innovation over convention. It stretches rock’s core instrumentation and song forms through unusual timbres, extended techniques, nonstandard tunings, chance procedures, and studio-as-instrument production. Drawing on avant-garde composition, free jazz, minimalism, and electronic/tape music, experimental rock often rejects verse–chorus structures in favor of drones, suites, collage, and improvisation. It embraces dissonance and noise as expressive tools, employs odd or fluid meters, and incorporates non-rock instruments, found sounds, and unconventional recording methods. The result is a lineage of music that treats rock not as a fixed style but as a laboratory for new sound worlds.

Hyperpop is an internet-native pop movement known for its maximalist sound design, pitch-shifted vocals, and frenetic genre collisions. It exaggerates pop tropes—ultra-bright synths, hard-clipping drums, sugary hooks—then smashes them together with elements of club music, trap, and experimental electronica. The style favors hyper-synthetic timbres, extreme processing (auto‑tune, formant shifting, heavy sidechaining, distortion), and abrupt structural left turns. Lyrically, it swings between irreverent internet humor and disarmingly sincere confessions, often reflecting online identity, queerness, and hyper-modern life. Although diverse, the common thread is a playful, self-aware push of pop to surreal, high-saturation extremes.

IDM (often expanded as "Intelligent Dance Music") is a strand of experimental electronic music that applies the sound palette and production methods of club genres to listening-focused, often home-oriented works. It favors intricate rhythm programming, unusual time signatures, and richly textured sound design, blending ambient atmospheres with techno’s pulse, electro’s syncopation, and breakbeat’s fragmentation. The music often de-emphasizes the dancefloor in favor of headphone detail, algorithmic structure, and timbral exploration. The term itself is contentious—many artists rejected the "intelligent" label—yet it became a convenient tag for the early- to mid‑1990s cluster of Warp, Rephlex, and related scenes that foregrounded complexity, abstraction, and emotional ambiguity.

Indietronica is a hybrid of indie rock/pop songwriting and electronic music production. It blends guitars, bass, and live vocals with drum machines, samplers, soft-synths, and laptop-based sequencing, often favoring intimate, breathy vocal deliveries and hooky melodic lines. The sound typically features crisp programmed beats, warm analog-style synths, glitchy micro-edits, and dreamy pads, with arrangements that move between reflective verses and euphoric, danceable choruses. Lyrics lean toward introspection and romance, while production aesthetics range from lo‑fi bedroom textures to polished, club‑ready gloss.

Industrial is an experimental electronic music tradition that uses abrasive timbres, mechanical rhythms, and transgressive aesthetics. Its sound palette often includes distorted drum machines, tape loops, metallic percussion, feedback, and found-object recordings alongside synthesizers and samplers. Emerging from late-1970s UK underground art and performance scenes, industrial foregrounds themes of dehumanization, technology, surveillance, and power. Releases frequently embrace anti-commercial presentation, stark graphic design, and confrontational performance art, treating the studio as a laboratory for sonic manipulation rather than a vehicle for conventional songcraft. While early industrial emphasized noise, tape processing, and avant-garde collage, later waves fused the style with dancefloor precision (EBM), rock and metal heft, and club-oriented production, giving rise to a broad post-industrial family that remains influential in experimental, electronic, and popular music.

Industrial rock fuses the abrasive sonics of industrial music with the riffs, song structures, and performance energy of rock. Characterized by distorted guitars, pounding drum machines, sequenced bass lines, metallic samples, and heavily processed vocals, the style evokes a mechanized, dystopian atmosphere. Tempos often sit between 100–140 BPM, with rigid 4/4 grooves, syncopated patterns, and looped motifs that feel relentless and machine-driven. Lyrically and aesthetically, industrial rock often explores themes of alienation, power, technology, politics, and transgression, drawing on post-punk’s nihilism and performance-art provocation while retaining rock’s hook-driven choruses.

Math rock is a subgenre of indie and experimental rock defined by complex, irregular rhythms, sudden dynamic shifts, and angular, interlocking guitar lines. It frequently employs odd and mixed meters (such as 5/4, 7/8, 11/8), polyrhythms, start–stop figures, and intricate syncopation. Guitars often favor clean or lightly overdriven tones, tapping, and harmonically adventurous voicings over traditional power-chord riffing. Vocals, if present, are usually sparse, textural, or rhythmically coordinated with the ensemble rather than the primary focal point. Aesthetically, math rock draws from the precision and structural ambition of progressive rock, the urgency of post-hardcore, and the textural curiosity of indie and noise rock, resulting in music that feels both cerebral and visceral.

Neo-progressive rock (often shortened to neo-prog) is a revivalist wave of progressive rock that emerged in the early 1980s in the United Kingdom. It blends the grand, symphonic ambitions of 1970s prog with more concise song forms, strong hooks, and glossy 1980s production aesthetics. The style is characterized by emotive vocals, lyrical guitar leads, and prominent, textural keyboards (synth pads, string ensembles, Mellotron emulations). Songs often feature dynamic shifts, recurring thematic motifs, and extended instrumental passages, yet remain accessible through memorable choruses and streamlined structures. Compared with classic prog, neo-prog tends to emphasize atmosphere and melody over virtuosity for its own sake, focusing on dramatic storytelling, introspective themes, and cinematic arrangements that build toward cathartic, epic climaxes.

Neofolk is a post-industrial offshoot that blends traditional acoustic folk instrumentation with the austere atmospheres, ritual rhythms, and poetic sensibilities of the industrial and post-punk underground. It often features intimate acoustic guitars, baritone or chant-like vocals, martial or processional percussion, drones, and sparse strings or harmonium. Thematically, neofolk is preoccupied with memory, myth, and modernity—drawing on pagan or pre-Christian motifs, Romantic poetry, war-time remembrance, esoteric philosophy, and nature mysticism. The sound tends to be minimal and deliberate, favoring modal harmony and restrained dynamics that sharpen lyrical focus and mood. While sometimes called “apocalyptic folk,” the label describes the tone rather than a single ideology, as artists span a wide range of personal and political stances.

Nu metal is a hybrid style that fuses the weight and riff-centric attack of heavy metal with hip‑hop rhythms, turntablism, funk bounce, and the angst‑laden melodicism of alternative rock. It favors down‑tuned, percussive guitar work, punchy bass lines, and groove‑heavy drum patterns over extended solos. Vocals often switch rapidly between rapped verses, shouted/screamed passages, and soaring melodic choruses. Production tends to be glossy yet bass‑forward, frequently incorporating DJ scratches, samples, electronic textures, and syncopated, hip‑hop‑influenced beats. Lyrical themes commonly explore alienation, trauma, social pressure, and catharsis. The result is an accessible but aggressive sound that emphasizes groove, dynamics, and hook‑writing as much as heaviness.

Pop is a broad, hook-driven style of popular music designed for wide appeal. It emphasizes memorable melodies, concise song structures, polished vocals, and production intended for radio, charts, and mass media. While pop continually absorbs elements from other styles, its core remains singable choruses, accessible harmonies, and rhythmic clarity. Typical forms include verse–pre-chorus–chorus, frequent use of bridges and middle-eights, and ear-catching intros and outros. Pop is not defined by a single instrumentation. It flexibly incorporates acoustic and electric instruments, drum machines, synthesizers, and increasingly digital production techniques, always in service of the song and the hook.

Pop punk blends the speed and attitude of punk rock with the melody, hooks, and songcraft of pop. It features bright, concise songs driven by crunchy power-chord guitars, punchy drums, and catchy vocal lines that often favor gang shouts and harmonies. Lyrically, pop punk tends to focus on adolescence, relationships, boredom, suburbia, and self-deprecating humor, delivered with a mix of earnestness and wit. Production ranges from raw and DIY to radio-ready polish, but the core is always immediacy: big choruses, tight structures, and energetic performances.

Pop rock blends the hook-focused immediacy of pop with the instrumentation and drive of rock. It prioritizes catchy melodies, concise song structures, and polished production while retaining guitars, bass, and drums as core elements. Typical pop rock tracks use verse–pre-chorus–chorus forms, strong vocal harmonies, and memorable riffs. The sound ranges from jangly and bright to mildly overdriven and arena-ready, aiming for radio-friendly appeal without abandoning rock’s rhythmic punch.

Progressive folk is a strand of folk music that adopts the exploratory spirit, extended forms, and harmonic richness of progressive rock and jazz while remaining rooted in traditional songcraft and acoustic timbres. It favors modal melodies, intricate fingerpicking, and unusual time signatures, often weaving together British and Celtic folk idioms with classical and jazz-informed arrangements. Compared with straight folk or folk rock, progressive folk is more ambitious in structure: suites, long-form ballads, and thematic albums are common. Lyrically it ranges from pastoral and mythical to philosophical and introspective, and it frequently experiments with instrumentation (e.g., dulcimer, sitar, harp, early music winds) and layered vocal counterpoint. The result is music that feels both ancient and modern—earthy yet expansive.

Progressive pop is a fusion of pop music’s immediacy and hooks with the structural ambition, harmonic richness, and conceptual scope associated with progressive rock and art rock. It favors memorable choruses and radio-friendly melodies while incorporating expanded song forms, key changes, non-diatonic harmony, occasional odd meters, orchestral timbres, and studio experimentation. The result is music that feels accessible on the surface yet reveals layered arrangements, narrative or conceptual lyrics, and sophisticated production choices on closer listening.

Progressive rock is a rock subgenre that expands the genre’s formal, harmonic, and conceptual boundaries. It favors long-form compositions, intricate arrangements, and virtuosic musicianship, often drawing on Western classical, jazz, folk, and psychedelic idioms. Typical hallmarks include multi-part suites, shifting time signatures, extended instrumental passages, recurring motifs, and concept albums that present unified themes or narratives. The sound palette commonly features electric guitar, bass, and drums alongside an array of keyboards (Hammond organ, Mellotron, Moog/ARP synthesizers, piano), woodwinds or brass, and occasional orchestral additions. Lyrics often explore science fiction, mythology, philosophy, social commentary, and introspective themes.

Psychedelic rock is a style of rock music that seeks to evoke, simulate, or amplify altered states of consciousness. It emphasizes timbral color, textural layering, and extended forms over traditional verse–chorus efficiency. Hallmarks include droning or modal harmonies, jangling or heavily fuzzed guitars, swirling organs or synthesizers, and extensive use of studio effects such as tape delay, reverse tape, phasing, flanging, and Leslie-speaker rotation. Rhythms often loosen into hypnotic vamps and long improvisations, while lyrics tend toward surreal imagery, cosmic themes, and introspection. The sound draws from Indian classical drones and scales, blues and R&B roots, folk lyricism, free-jazz openness, and the burgeoning studio experimentalism of the mid‑1960s. It became a cultural emblem of the counterculture era.

Rock is a broad family of popular music centered on amplified instruments, a strong backbeat, and song forms that foreground riffs, choruses, and anthemic hooks. Emerging from mid‑20th‑century American styles like rhythm & blues, country, and gospel-inflected rock and roll, rock quickly expanded in scope—absorbing folk, blues, and psychedelic ideas—while shaping global youth culture. Core sonic markers include electric guitar (often overdriven), electric bass, drum kit emphasizing beats 2 and 4, and emotive lead vocals. Rock songs commonly use verse–chorus structures, blues-derived harmony, and memorable melodic motifs, ranging from intimate ballads to high‑energy, stadium‑sized performances.

Singer-songwriter is a song-focused style in which the same person writes, composes, and performs their own material, often accompanying themselves on acoustic guitar or piano. It emphasizes personal voice, lyrical intimacy, and storytelling over elaborate production. Arrangements are typically sparse, allowing the melody, words, and performance nuance to carry the song’s emotional weight. While rooted in folk and blues traditions, singer-songwriter embraces pop and rock songcraft, producing works that can range from quiet confessional ballads to subtly orchestrated, radio-ready pieces.

Trip hop is a downtempo, atmospheric fusion of hip hop rhythm and sampling techniques with the textures of dub, soul, jazz, and ambient music. Emerging from the Bristol scene in the early 1990s, it favors slow, head‑nodding breakbeats, deep bass, and cinematic sound design. The style is characterized by moody harmonies (often in minor keys), woozy tape- and vinyl-derived timbres, and liberal use of delay and reverb. Vocals frequently alternate between intimate, breathy singing and spoken word/rap, and lyrical themes tend toward noir, introspective, and melancholic subjects. Strings, Rhodes pianos, turntable scratches, and field recordings are common, creating a shadowy, filmic vibe.

Indie (short for “independent”) began as music made and released outside the major-label system, where a DIY ethos shaped everything from songwriting and recording to artwork and touring. As a sound, indie is eclectic but often features jangly or overdriven guitars, intimate or understated vocals, melodic basslines, and unvarnished production that foregrounds authenticity over gloss. It spans rock, pop, and folk while welcoming electronic textures and lo‑fi aesthetics. Lyrics typically focus on personal observation, small details, and wry self-awareness rather than overt virtuosity or spectacle. Beyond style, indie describes a culture: small labels and stores, college/alternative radio, fanzines/blogs, community venues, and scenes that value experimentation, individuality, and artistic control.

Alternative is an umbrella term for non-mainstream popular music that grew out of independent and college-radio scenes. It emphasizes artistic autonomy, eclectic influences, and a willingness to subvert commercial formulas. Sonically, alternative often blends the raw immediacy of punk with the mood and texture of post-punk and new wave, adding elements from folk, noise, garage, and experimental rock. While guitars, bass, and drums are typical, production ranges from lo-fi to stadium-ready, and lyrics tend toward introspection, social critique, or surreal storytelling. Over time, “alternative” became both a cultural stance and a market category, spawning numerous substyles (alternative rock, alternative hip hop, alternative pop, etc.) and moving from underground circuits to mainstream prominence in the 1990s.