Neo-trad metal (neo-traditional heavy metal) is a modern revival style that intentionally channels the sound and aesthetics of late-1970s and 1980s traditional heavy metal.
It emphasizes classic riffcraft, audible bass and drums, twin-guitar leads, and soaring (often theatrical) clean vocals, while using modern production mainly for clarity rather than heaviness.
Lyrically and visually it often leans into “heavy metal mythology” (warriors, steel, the night, fantasy, rebellion) and a back-to-basics band format focused on tight performance and memorable hooks.
Neo-trad metal is not a single “new sound” as much as a self-aware return to the core vocabulary of classic heavy metal: mid-to-fast tempos, riff-driven songwriting, and prominent lead guitar melody.
As extreme metal styles dominated many scenes in the 1990s, a counter-current of bands began foregrounding the classic heavy metal template again. This revival solidified in the 2000s, helped by labels and festivals that catered to traditional metal audiences, plus online communities trading demos and live recordings.
In the 2010s, neo-trad metal increasingly overlapped with the broader traditional metal revival (often discussed alongside NWOTHM). The sound diversified while staying stylistically conservative: some bands leaned more epic and Manowar/USPM-adjacent, others more NWOBHM bite, others more speed metal urgency.
Today the term is commonly used to describe acts that sound “classically heavy metal” in riff language, vocal approach, and song form, without being a historical reproduction. It is frequently associated with European and North American scenes and a live-first, musician-centric ethos.