Aviation Records

Alternative R&B (often shortened to alt‑R&B or dubbed PBR&B) is a stylistic offshoot of contemporary R&B that fuses soul and hip hop vocal traditions with experimental electronic production and indie aesthetics. It is characterized by atmospheric, nocturnal sound design; sparse, half‑time or trap‑leaning drum patterns; deep sub‑bass; and intimate, often falsetto‑based vocals. Song forms frequently deviate from standard verse–chorus structures, favoring gradual builds, textural contrasts, and negative space. Harmonically, it leans toward minor modes and lush extensions (7ths, 9ths, add9s), while production favors reverb‑drenched pads, filtered synths, delicate guitar lines, and creative use of silence. Lyrically, the genre tends to be introspective and confessional—exploring themes of desire, vulnerability, alienation, and late‑night urban life—delivered with a cinematic, moody sensibility that bridges the underground and the mainstream.

Americana is a contemporary umbrella term for U.S. roots music that blends folk, country, blues, bluegrass, gospel, and roots rock into a songwriter-centered, largely acoustic-leaning sound. Hallmarks include story-driven lyrics; warm, organic production; and traditional instrumentation such as acoustic guitar, mandolin, banjo, fiddle, harmonica, pedal steel, upright or electric bass, and restrained drums. Rhythms often draw on the train beat, shuffles, two-step, waltz time, and relaxed backbeats. Harmonically it favors diatonic progressions (I–IV–V, I–vi–IV–V), modal tinges (Mixolydian), and close vocal harmonies. Rather than a rigid style, Americana functions as a bridge among related roots traditions, emphasizing authenticity, regional imagery, and narrative songwriting over genre flashiness.

Bluegrass is a high-energy, acoustic string‑band music that emerged in the Appalachian South during the 1940s, crystallized by Bill Monroe and his Blue Grass Boys. It is defined by brisk tempos, virtuosic instrumental breaks, and tight, close‑harmony singing often described as the "high lonesome" sound. Typical instrumentation features five‑string banjo (often in Earl Scruggs’ three‑finger style), mandolin (with percussive off‑beat "chop" chords), steel‑string guitar (flatpicking), fiddle, and upright bass; the dobro (resonator guitar) is common, while drums are traditionally absent. Repertoire mixes traditional ballads, fiddle tunes, gospel quartets, and original songs, all delivered with driving rhythm and improvisatory flair.

Blues is an African American musical tradition defined by expressive "blue notes," call-and-response phrasing, and a characteristic use of dominant-seventh harmony in cyclical song forms (most famously the 12‑bar blues). It is as much a feeling as a form, conveying sorrow, resilience, humor, and hard-won joy. Musically, blues commonly employs the I–IV–V progression, swung or shuffled rhythms, and the AAB lyric stanza. Melodies lean on the minor/major third ambiguity and the flattened fifth and seventh degrees. Core instruments include voice, guitar (acoustic or electric), harmonica, piano, bass, and drums, with slide guitar, bends, and vocal melismas as signature techniques. Over time the blues has diversified into regional and stylistic currents—Delta and Piedmont country blues, urban Chicago and Texas blues, West Coast jump and boogie-woogie—while profoundly shaping jazz, rhythm & blues, rock and roll, soul, funk, and much of modern popular music.

Classic rock is a radio-defined umbrella for mainstream, guitar-centered rock music from the mid-1960s through the 1980s. It emphasizes blues-based riffs, memorable choruses, sturdy backbeats, and prominent guitar solos, often framed by warm, analog production. Rather than being a single stylistic branch, classic rock curates a canon that spans hard rock, blues rock, folk rock, psychedelic and progressive strains, and heartland- and country-tinged rock. Albums and album-oriented rock (AOR) values—extended tracks, conceptual cohesion, and musicianship—are central to its identity. The sound evokes tube-amp crunch, Hammond organs, stacked vocal harmonies, and anthemic songwriting designed for both FM radio and the concert arena.

Heavy metal is a loud, guitar-driven style of rock defined by heavily distorted riffs, thunderous drums, and powerful vocals. Its musical language emphasizes minor modes, modal (Aeolian, Phrygian) riffing, and energy over groove, often featuring virtuosic guitar solos and dramatic dynamic contrasts. Emerging from late-1960s blues rock and psychedelic experimentation, heavy metal codified a darker, heavier sound with bands like Black Sabbath, Deep Purple, and Led Zeppelin. The genre values weight, intensity, and grandeur—whether through plodding, doom-laden tempos or galloping, high-energy rhythms—paired with themes that range from personal struggle and social critique to fantasy, mythology, and the occult.

Indie pop is a melodic, DIY-rooted branch of alternative music that blends the immediacy of pop songwriting with the independence and aesthetics of underground scenes. It typically features jangly, clean-toned guitars, tuneful bass lines, compact song structures, and intimate, literate lyrics that balance sweetness with subtle melancholy. The sound often leans toward bright chord progressions, earworm choruses, and understated production, favoring charm and personality over gloss. Culturally, indie pop is tied to small labels, fanzines, and community radio, with influential scenes and imprints such as Postcard, Sarah, and Creation laying the groundwork for its global diffusion.

Jazz is an improvisation-centered music tradition that emerged from African American communities in the early 20th century. It blends blues feeling, ragtime syncopation, European harmonic practice, and brass band instrumentation into a flexible, conversational art. Defining features include swing rhythm (a triplet-based pulse), call-and-response phrasing, blue notes, and extended harmonies built on 7ths, 9ths, 11ths, and 13ths. Jazz is as much a way of making music—spontaneous interaction, variation, and personal sound—as it is a set of forms and tunes. Across its history, jazz has continually hybridized, from New Orleans ensembles and big-band swing to bebop, cool and hard bop, modal and free jazz, fusion, and contemporary cross-genre experiments. Its influence permeates global popular and art music.

Pop is a broad, hook-driven style of popular music designed for wide appeal. It emphasizes memorable melodies, concise song structures, polished vocals, and production intended for radio, charts, and mass media. While pop continually absorbs elements from other styles, its core remains singable choruses, accessible harmonies, and rhythmic clarity. Typical forms include verse–pre-chorus–chorus, frequent use of bridges and middle-eights, and ear-catching intros and outros. Pop is not defined by a single instrumentation. It flexibly incorporates acoustic and electric instruments, drum machines, synthesizers, and increasingly digital production techniques, always in service of the song and the hook.

Progressive rock is a rock subgenre that expands the genre’s formal, harmonic, and conceptual boundaries. It favors long-form compositions, intricate arrangements, and virtuosic musicianship, often drawing on Western classical, jazz, folk, and psychedelic idioms. Typical hallmarks include multi-part suites, shifting time signatures, extended instrumental passages, recurring motifs, and concept albums that present unified themes or narratives. The sound palette commonly features electric guitar, bass, and drums alongside an array of keyboards (Hammond organ, Mellotron, Moog/ARP synthesizers, piano), woodwinds or brass, and occasional orchestral additions. Lyrics often explore science fiction, mythology, philosophy, social commentary, and introspective themes.

R&B (Rhythm and Blues) is a vocal- and groove-centered popular music tradition that blends blues tonality, jazz harmony, and gospel-inflected singing with a steady backbeat. It emphasizes expressive lead vocals, call-and-response, lush harmonies, and danceable rhythms. From its 1940s roots in African American communities to its later evolutions, R&B has continually absorbed and reshaped surrounding sounds—from jump blues and swing in the early days to soul, funk, hip hop, and electronic production in the contemporary era. Today, R&B ranges from intimate, slow-burning ballads to club-ready tracks, all tied together by a focus on feel, melody, and vocal performance.

Roots rock is a back-to-basics strain of rock music that reconnects the electric band format with its foundational American roots in blues, country, folk, rhythm & blues, and early rock and roll. It favors sturdy songcraft, earthy timbres, and groove over studio gloss—think twangy or gritty guitars, Hammond organ or piano, a steady backbeat, and plainspoken, story-driven lyrics. The style often carries a "live-in-the-room" feel, medium tempos, and blues-based progressions, evoking bar bands, roadhouses, and rural imagery. Rather than chasing cutting-edge production or virtuosic excess, roots rock emphasizes feel, narrative, and tradition—bridging the immediacy of rock with the storytelling of folk and country and the emotional bite of the blues.

Indie (short for “independent”) began as music made and released outside the major-label system, where a DIY ethos shaped everything from songwriting and recording to artwork and touring. As a sound, indie is eclectic but often features jangly or overdriven guitars, intimate or understated vocals, melodic basslines, and unvarnished production that foregrounds authenticity over gloss. It spans rock, pop, and folk while welcoming electronic textures and lo‑fi aesthetics. Lyrics typically focus on personal observation, small details, and wry self-awareness rather than overt virtuosity or spectacle. Beyond style, indie describes a culture: small labels and stores, college/alternative radio, fanzines/blogs, community venues, and scenes that value experimentation, individuality, and artistic control.

Alternative is an umbrella term for non-mainstream popular music that grew out of independent and college-radio scenes. It emphasizes artistic autonomy, eclectic influences, and a willingness to subvert commercial formulas. Sonically, alternative often blends the raw immediacy of punk with the mood and texture of post-punk and new wave, adding elements from folk, noise, garage, and experimental rock. While guitars, bass, and drums are typical, production ranges from lo-fi to stadium-ready, and lyrics tend toward introspection, social critique, or surreal storytelling. Over time, “alternative” became both a cultural stance and a market category, spawning numerous substyles (alternative rock, alternative hip hop, alternative pop, etc.) and moving from underground circuits to mainstream prominence in the 1990s.