Three Six Zero Recordings

Alternative R&B (often shortened to alt‑R&B or dubbed PBR&B) is a stylistic offshoot of contemporary R&B that fuses soul and hip hop vocal traditions with experimental electronic production and indie aesthetics. It is characterized by atmospheric, nocturnal sound design; sparse, half‑time or trap‑leaning drum patterns; deep sub‑bass; and intimate, often falsetto‑based vocals. Song forms frequently deviate from standard verse–chorus structures, favoring gradual builds, textural contrasts, and negative space. Harmonically, it leans toward minor modes and lush extensions (7ths, 9ths, add9s), while production favors reverb‑drenched pads, filtered synths, delicate guitar lines, and creative use of silence. Lyrically, the genre tends to be introspective and confessional—exploring themes of desire, vulnerability, alienation, and late‑night urban life—delivered with a cinematic, moody sensibility that bridges the underground and the mainstream.

Bass house is a strain of house music that pairs a four-on-the-floor groove with aggressive, highly designed basslines drawn from UK bass, bassline, and electro house. It typically runs around 124–130 BPM, emphasizing tight drum programming, swung garage-influenced shuffles, and drops centered on modulated mid-bass riffs and weighty subs. Producers favor gritty synth timbres, call-and-response bass phrases, minimal vocals (often chopped one-shots or rap ad-libs), and DJ-friendly intros/outros. The result is club-focused, high-impact music that bridges UK underground sensibilities with North American festival energy.

Deep house is a subgenre of house music characterized by warm, soulful textures, jazz-influenced harmony, and understated, hypnotic grooves. It typically runs around 115–124 BPM, favoring subtle swing, syncopated percussion, and rounded, mellow basslines over aggressive peaks. Sonically, deep house draws on extended chords (7ths, 9ths, 11ths), Rhodes and M1 organ timbres, airy pads, and tasteful use of reverb and delay to create a spacious, emotive atmosphere. Vocals, when present, often reference soul and gospel traditions, delivering intimate, reflective themes rather than big-room hooks. The style emerged in the mid-to-late 1980s as producers fused Chicago house rhythms with jazz-funk, soul, and garage house sensibilities, resulting in a smoother, deeper take on the house blueprint.

Electronic is a broad umbrella genre defined by the primary use of electronically generated or electronically processed sound. It encompasses music made with synthesizers, drum machines, samplers, computers, and studio/tape techniques, as well as electroacoustic manipulation of recorded or synthetic sources. The genre ranges from academic and experimental traditions to popular and dance-oriented forms. While its sonic palette is rooted in electricity and circuitry, its aesthetics span minimal and textural explorations, structured song forms, and beat-driven club permutations. Electronic emphasizes sound design, timbre, and studio-as-instrument practices as much as melody and harmony.

Garage house (often called US garage or New York/New Jersey garage) is a soulful, vocal-driven strain of house music that coalesced around the Paradise Garage in New York and the Zanzibar in Newark in the mid-to-late 1980s. It blends the four-on-the-floor pulse of early house with the lush orchestration and harmonies of disco, boogie, Philly soul, gospel, and contemporary R&B. Typical tracks feature warm chords (piano, Rhodes, or the Korg M1 organ), call-and-response vocals, syncopated basslines, shuffling hi-hats, and rich, uplifting arrangements designed for extended club mixes. Where Chicago house often emphasized minimal drum-machine jack tracks, garage house foregrounded songcraft—hooks, bridges, key changes, and church-influenced vocal performances—giving the genre a deeply emotive, dancefloor-focused character.

House is a dance music genre that emerged in Chicago in the early 1980s, defined by a steady four-on-the-floor kick drum, off-beat hi-hats, soulful or hypnotic vocals, and groove-centric basslines. Typical tempos range from 118–130 BPM, and tracks are structured in DJ-friendly 16–32 bar phrases designed for seamless mixing. Drawing on disco’s celebratory spirit, electro-funk’s drum-machine rigor, and Italo/Hi-NRG’s synth-led sheen, house prioritizes repetition, tension-and-release, and communal energy on the dancefloor. Its sound palette often includes 808/909 drums, sampled or replayed disco/funk elements, filtered loops, piano/organ stabs, and warm, jazzy chords. Over time, house diversified into many substyles—deep house, acid house, French house, tech house, progressive house, and more—yet it remains a global foundation of club culture, known for emphasizing groove, inclusivity, and euphoria.

Progressive house is a melodic, long-form strain of house music known for gradual builds, evolving textures, and a strong sense of tension and release. It favors hypnotic grooves, lush pads, and emotive chord progressions over abrupt drops. Typically sitting around 122–128 BPM in 4/4 time, tracks unfold over six to nine minutes, introducing small changes every few bars to keep momentum. The sound balances club-focused punch with cinematic atmosphere, making it equally at home in late-night dancefloors and long-form DJ sets.

Tech house is a dancefloor-focused fusion of techno’s precision and house music’s groove. It emphasizes stripped‑back, percussive rhythms, rolling basslines, and clean, punchy drums, typically in the 120–130 BPM range. Compared to straight techno, tech house is funkier and more shuffle-oriented; compared to classic or deep house, it is darker, more minimal, and more machine-driven. Tracks often feature long DJ‑friendly intros/outros, subtle automation, sparse vocals or chopped one‑shots, and a strong emphasis on groove continuity over big melodic moments. Sound design favors tight 909/808-style drums, crisp open hats, snappy claps, subby or mid‑bass riffs, and understated stabs or chords. Modern tech house has broadened from its 1990s underground UK roots to global festival and club contexts, retaining its core identity of percussive drive and streamlined arrangements.

Techno is a four-on-the-floor, machine-driven form of electronic dance music that emerged in mid-to-late 1980s Detroit. It is characterized by steady 4/4 kick drums, repetitive and hypnotic rhythmic patterns, synthetic timbres, and an emphasis on texture, groove, and forward momentum over elaborate harmony. Producers typically use drum machines, sequencers, and synthesizers to build layered percussion, pulsing basslines, and evolving motifs. While often dark and minimalistic, techno spans a wide spectrum—from soulful, futuristic Detroit aesthetics to hard, industrially tinged European strains—yet it consistently prioritizes kinetic energy for dancefloors and a sense of machine futurism.