AVEX ENTERTAINMENT INC.

Eurobeat is a high-tempo, hook-driven form of European dance music that emerged in Italy in the late 1980s and was developed primarily for the Japanese market in the 1990s. It is characterized by four-on-the-floor rhythms around 150–160 BPM, bright supersaw leads, dramatic chord progressions in minor keys, and anthemic, often English-language choruses. Unlike Eurodance, Eurobeat leans heavily on Italo-disco and Hi-NRG aesthetics, with dense layers of synths, punchy drum programming, and soaring toplines sung by a roster of Italian session vocalists under multiple aliases. The style became tightly linked to Japan through the long-running Super Eurobeat compilations, Para Para club culture, and pop-cultural placements (notably the Initial D franchise).

J-Euro (often stylized as J-EURO) is a Japanese hybrid of J-pop vocals and Eurobeat production. It pairs high-BPM, four-on-the-floor beats, octave-running synth bass, bright supersaw/brass leads, and big, modulatory choruses with catchy Japanese pop songwriting. Closely tied to the late‑1990s/early‑2000s Para Para dance boom and Avex Trax’s Super Eurobeat brand, J-Euro typically took hit J-pop songs and reimagined them in Eurobeat form via Italian production houses. The result is relentlessly energetic, hook-forward dance music designed for choreographed routines and packed with call‑and‑response hooks, English catchphrases, and climactic key changes.