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vocaloid

Vocaloid

Japan · 2000s
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Description

Vocaloid is a music genre and production culture centered on songs performed by synthesized singing voices, most famously the virtual singer Hatsune Miku. Producers compose and arrange tracks, then program lyrics and melodies into voicebanks to create lead vocals that sound like human singers.

While the repertoire spans many styles, Vocaloid is strongly associated with Japanese pop, rock, and electronic dance music aesthetics. Songs are often released online with striking illustrated artwork and animated "PV" videos, and they are disseminated through platforms such as Nico Nico Douga and YouTube by independent creators and labels.

The genre’s hallmark is the combination of catchy, hyper-bright melodies, energetic rhythm sections, and expressive vocal programming (tuning) that leverages timbral artifacts unique to synthesized voices. A vibrant fan community drives remixes, covers, live concerts with virtual avatars, and continual evolution of stylistic norms.

History
Origins (early–mid 2000s)

Yamaha launched the Vocaloid singing synthesis engine in the early 2000s, first with English voicebanks (LEON, LOLA, and MIRIAM). The technology allowed users to input lyrics and melodies to generate sung vocals from sampled phonemes.

Breakthrough in Japan (2007–2010)

The watershed moment arrived in 2007 when Crypton Future Media released Hatsune Miku for the VOCALOID2 engine. Her character design, Japanese voicebank, and creator-friendly licensing triggered a surge of user-generated songs and videos on Nico Nico Douga. Producers (often called “-P”) such as kz (livetune), ryo (supercell), and wowaka helped define the sound—bright, melodic J-pop/EDM and rock with highly tuned synthetic vocals.

Expansion and Live Culture (2010s)

Subsequent voicebanks (Kagamine Rin/Len, Megurine Luka, GUMI, IA, and more) and engine upgrades (VOCALOID3/4/5) broadened timbral palettes. Vocaloid concerts featuring 3D projections and full bands popularized the phenomenon beyond online communities. Parallel ecosystems (e.g., UTAU, later Synthesizer V and CeVIO) flourished, and the genre diversified into rock, EDM, metal, and ballad traditions while keeping its net-native release model.

Globalization and Cross-Pollination (late 2010s–2020s)

Vocaloid aesthetics influenced international pop and internet-native styles, intersecting with hyperpop, kawaii future bass, and alternative idol scenes. Major producers crossed into mainstream songwriting, and the repertoire spread to streaming platforms. New AI-voiced engines and improved editing tools enhanced realism, while fans continued to drive remixes, animated PVs, rhythm-game integrations, and live events—ensuring a continually renewing, community-first genre.

How to make a track in this genre
Core tools and setup
•   Choose a singing engine and voicebank: VOCALOID (e.g., Hatsune Miku, Kagamine Rin/Len, Megurine Luka), or compatible alternatives (CeVIO AI, Synthesizer V) for similar workflows. •   Use a DAW (e.g., FL Studio, Ableton Live, Logic Pro) for composition, sound design, and mixing; route the voice engine as a plugin or via ReWire/virtual audio.
Songwriting and arrangement
•   Tempos typically sit between 120–170 BPM (dance-pop/EDM at 120–140, rock/punk at 150–190, ballads slower). Common forms include intro–verse–pre–chorus–chorus–bridge–chorus. •   Harmony favors bright, diatonic progressions with energetic momentum (e.g., I–V–vi–IV, IV–V–vi–III) and key changes for climaxes. Hooks and memorable motifs are central. •   Instrumentation often blends J-pop/EDM with rock: supersaw leads, sparkly arps, sidechained pads, punchy drums, electric bass, and rhythm/lead guitars. Add 8-bit/chiptune flourishes or orchestral layers for color.
Vocal programming (tuning)
•   Enter lyrics and melody, then edit phonemes, timing, dynamics, and vibrato to shape phrasing. Fine-tune consonants for clarity and vowel transitions for smooth legato. •   Use pitch bends, note transitions, and automation (brightness, growl, breathiness) to achieve expressive lines. Slightly exaggerated vibrato and crisp consonant timing help the voice punch through dense mixes. •   Double-track choruses, add harmonies/octaves, and layer whisper or falsetto settings for width. Use EQ de-essing and gentle saturation to seat the vocal naturally.
Lyrics and themes
•   Topics range from upbeat, whimsical stories to introspective, melancholic narratives. Wordplay and rhythm-friendly syllables improve intelligibility and flow. •   Japanese lyrics are common, but any language works—adjust phonemes and syllable stress to fit the engine’s strengths.
Production aesthetics
•   Keep arrangements tight and bright: emphasize transient snap (kicks, claps) and high-end shimmer (synths, hats) while controlling sibilance. •   Master for streaming loudness without harshness; leave space around 2–6 kHz to prevent vocal artifacts from sounding brittle.
Release and culture
•   Prepare cover art and a PV (animated/lyric video). Upload to Nico Nico Douga and YouTube, provide stems for remixes, and tag voicebanks and BPM/key. •   Engage with the community (remix contests, rhythm-game compilations, doujin events) to build audience and iterate on feedback.
Main artists
Influenced by
J-Pop
J-pop (Japanese pop) is a broad umbrella for mainstream Japanese popular music that blends Western pop/rock, dance, and R&B with distinctly Japanese songwriting, vocal delivery, and industry practices. It is characterized by strong hooks, polished production, bright synths and guitars, frequent key changes and modulatory bridges, and chorus-first or chorus-centric structures. J-pop spans idol groups, singer-songwriters, band-oriented pop-rock, electronic dance-pop, and R&B ballads, while remaining closely tied to television, advertising, video games, and anime tie-ins (anisong).
Kayōkyoku
Kayōkyoku is a broad umbrella of Japanese popular song that dominated the nation’s mainstream from the prewar era through the 1980s, before the term J‑pop became prevalent. It blends Western popular idioms—such as jazz, swing, tango, and later rock and roll—with Japanese melodic sensibilities and lyric themes. Stylistically, kayōkyoku favors clear, memorable melodies, polished vocal delivery, and orchestral or big‑band arrangements. Its songs often use Western song forms (AABA or verse–chorus), while retaining a distinctly Japanese emotional tone rooted in nostalgia, romance, and everyday urban life.
Japanese Idol
Japanese idol is a pop-centered entertainment phenomenon built around singers and groups whose appeal blends catchy, polished songs with a carefully crafted public image, approachable personalities, and tightly synchronized choreography. Musically it spans bright, hook-forward dance-pop and electropop to tender ballads, often arranged in the familiar J-pop structure of A-melody, B-melody, and a soaring, repeatable chorus (sabi). Production favors clean vocals, layered harmonies, glittering synths, and chantable hooks designed for audience call-and-response. Beyond sound, the genre is defined by its ecosystem: fan events (handshakes, photo ops), wotagei (coordinated cheers), member rotations, and an emphasis on growth arcs and parasocial closeness. Female and male idol scenes developed in parallel, feeding broader J-pop and otaku culture while continually reinventing themselves through large-scale collectives and alternative/underground offshoots.
Electropop
Electropop is a branch of pop music that foregrounds electronic instruments—especially synthesizers, drum machines, and sequencers—to deliver catchy, hook-driven songs. It preserves the verse–pre-chorus–chorus architecture and melodic immediacy of pop while replacing most traditional band instrumentation with programmed rhythms, synthetic bass lines, and glossy textures. The style emphasizes earworm toplines, precise rhythmic grids, and tightly produced arrangements that often highlight contrast between minimal, punchy verses and expansive, anthemic choruses. Timbres range from warm analog pads and arpeggiators reminiscent of the late 1970s/early 1980s to ultra-modern, hyper-detailed sound design, making electropop both retro-leaning and future-facing depending on the artist.
Synth-Pop
Synth-pop is a pop-oriented style that foregrounds the synthesizer as its primary instrument, often paired with drum machines and sequencers. It favors clean, melodic hooks, concise song structures, and a sleek, modernist sound that ranges from cool and minimal to lush and romantic. Emerging at the turn of the 1980s from the UK new wave and post-punk scenes, synth-pop leveraged affordable analog and then digital keyboards to bring electronic textures into the mainstream. Its sonic palette includes arpeggiated basslines, shimmering pads, bright leads, gated or machine-driven drums, and polished vocals that convey both futuristic detachment and emotional immediacy.
Electro
Electro is an early 1980s machine-funk style built around drum machines (especially the Roland TR-808), sequenced basslines, and a futuristic, robotic aesthetic. It emphasizes syncopated rhythms, sparse arrangements, and timbres drawn from analog and early digital synthesizers. Vocals, when present, are often delivered via vocoder or rap-style chants, reinforcing a sci‑fi, cyborg persona. Electro’s grooves powered breakdance culture, and its sonic palette—crisp 808 kicks, snappy snares, dry claps, cowbells, and squelchy bass—became foundational to later techno and bass music.
Electronica
Electronica is a broad, largely 1990s umbrella term for a spectrum of electronic music crafted as much for immersive, album‑oriented listening as for clubs and raves. It gathers elements from techno, house, ambient, breakbeat, IDM, and hip hop production, emphasizing synthesizers, drum machines, samplers, and studio experimentation. The sound can range from downtempo and atmospheric to hard‑hitting and breakbeat‑driven, but it typically foregrounds sound design, texture, and mood over strict dance‑floor utility. In the mid‑to‑late 1990s the term was used by labels and press—especially in the United States—to market and introduce diverse electronic acts to mainstream rock and pop audiences.
Trance
Trance is a form of electronic dance music characterized by steady four-on-the-floor beats, long build‑ups and breakdowns, and euphoric, melodic progressions designed to induce a hypnotic or “trance‑like” state. Typical tempos range from about 130 to 142 BPM, with arrangements often stretching 7–10 minutes to allow DJs room for tension, release, and seamless mixing. The sound palette emphasizes shimmering pads, arpeggiated synth motifs, supersaw leads, and wide, reverberant spaces. Harmonically, trance tends to favor minor keys, modal mixture, and extended suspense before cathartic drops. Production hallmarks include sidechain compression (“pumping”), off‑beat open hi‑hats, rolling basslines, and lush delay/reverb tails. While largely instrumental, a major branch—vocal trance—features lyrical toplines and pop‑leaning structures without losing its club‑centric dynamics.
Techno
Techno is a four-on-the-floor, machine-driven form of electronic dance music that emerged in mid-to-late 1980s Detroit. It is characterized by steady 4/4 kick drums, repetitive and hypnotic rhythmic patterns, synthetic timbres, and an emphasis on texture, groove, and forward momentum over elaborate harmony. Producers typically use drum machines, sequencers, and synthesizers to build layered percussion, pulsing basslines, and evolving motifs. While often dark and minimalistic, techno spans a wide spectrum—from soulful, futuristic Detroit aesthetics to hard, industrially tinged European strains—yet it consistently prioritizes kinetic energy for dancefloors and a sense of machine futurism.
Dance-Pop
Dance-pop is a mainstream-oriented pop style built for both radio and the dancefloor. It blends hook-driven songwriting with club-ready rhythms, typically using a steady four-on-the-floor kick, bright synthesizers, and punchy, polished production. Tempos usually sit in the 110–128 BPM range, and arrangements emphasize memorable choruses, clear verses and pre-choruses, and concise structures suitable for radio edits. Compared with club genres like house or techno, dance-pop prioritizes song form, vocal presence, and accessible harmonies, while still retaining an energetic groove. The sound palette often includes layered synths, sampled or electronic drums, tight bass lines, ear-catching toplines, and modern production techniques such as sidechain compression and stacked vocal harmonies.
Chiptune
Chiptune (also called chip music or 8-bit music) is a style of electronic music created with, or emulating, the programmable sound generator (PSG) and FM chips found in vintage game consoles and home computers such as the NES/Famicom, Game Boy, Commodore 64 (SID), Amiga, Atari ST, and others. The sound palette is defined by simple waveforms (square/pulse, triangle, saw, noise), rapid arpeggios that imply chords on limited channels, pitch bends, duty-cycle modulation, and crunchy noise percussion. These constraints lend chiptune its bright, percussive, and highly melodic character, often evoking early video-game aesthetics. While originally utilitarian—music for games and computer demos—the approach evolved into a standalone art form. Contemporary chiptune spans pure hardware-authentic tracks and hybrid productions that blend chip timbres with modern synthesis, drums, vocals, and mixing techniques.
Denpa
Denpa is a hyper-cute, deliberately "weird" branch of Japanese pop associated with Akihabara otaku culture, eroge/visual novel theme songs, and doujin circles. Its name comes from denpa-kei ("radio-wave type"), a tongue‑in‑cheek label implying a brain‑melting, nonsensical, or deliriously catchy quality. Musically, denpa blends sugary idol-style melodies, high-pitched vocals, and toy-like synth timbres with chiptune bleeps, game sound effects, and rapid-fire call‑and‑response hooks. Lyrics lean into surreal wordplay, onomatopoeia, otaku in-jokes, and cute character personas. Arrangements are maximalist and colorful, often with sudden modulation “key-ups,” dense countermelodies, and an anime‑OP sense of instant memorability.
Shibuya-Kei
Shibuya-kei is a stylish, crate-digger’s blend of 1960s/70s Western pop and Japanese pop culture that emerged from Tokyo’s Shibuya district. It fuses French yé-yé, bossa nova, baroque pop, lounge, sunshine pop, jazz-pop, and easy listening with contemporary sampling, breakbeats, house, and new wave aesthetics. The result is cosmopolitan, witty, and design-forward music that feels both retro and modern, often delivered with multilingual vocals (Japanese, English, and French) and a strong sense of pop art and fashion. Beyond sound, Shibuya-kei is an attitude: playful, urbane, and deeply referential. It celebrates record-collector culture, cinematic cues, advertising jingles, and library music, stitching these references into bright melodies, sophisticated chord changes, and tastefully kitsch arrangements—harpsichords, vibraphones, strings, brass, and Latin percussion alongside drum machines, samplers, and slick production.
Idol Kayō
Idol kayō is a strand of Japanese popular song (kayōkyoku) centered on manufactured "idol" singers who present a wholesome, approachable image alongside catchy, highly arranged pop tunes. It emphasizes bright melodies, simple romantic or seasonal themes, and choreography-ready hooks that translate well to television variety shows and live fan events. Sonically it sits between classic kayōkyoku and later J-pop, often blending disco rhythms, string and brass arrangements, and early synth-pop colors, with key changes and memorable refrains designed for mass appeal.
Moe Song
Moe song (萌えソング) is a Japanese pop micro-genre centered on "moe" aesthetics—ultra-cute, high-pitched vocals, playful onomatopoeia, and character-focused lyrics that celebrate otaku culture. It commonly accompanies anime, eroge/visual novels, and Akihabara-centric idol activities. Musically, it blends bright J-pop writing with denpa-style quirkiness, chiptune timbres, and dance-leaning rhythms drawn from trance, eurobeat, and happy hardcore. Arrangements favor sparkling synths, bell/mallet sounds, catchy hooks, and frequent key changes, while live performance emphasizes call-and-response chants and wotagei fan interaction.
Zhongguo Feng
Zhongguo feng (中国风, literally “Chinese style”) is a Mandopop subgenre that fuses traditional Chinese musical idioms with contemporary pop, R&B, and hip‑hop production. Signature traits include pentatonic melodies, ornamented vocal lines that reference opera and folk singing, and the use of iconic timbres such as guzheng, erhu, dizi, and pipa. Lyrics often invoke classical poetry, historical imagery, and landscape aesthetics, while modern drum programming, harmony, and song forms keep the music aligned with mainstream pop. Popularized in the early 2000s by Taiwanese Mandopop, the style became a recognizable aesthetic that bridges heritage and modernity across Greater China and the global Chinese diaspora.
Wa Euro
Wa euro (often stylized as 和Euro) is a Japanese take on Eurobeat that blends the fast, high-energy drive of Eurobeat with "wa-fū" (traditional Japanese) melodic colors and instrumentation. It typically features the signature 4/4, 145–160 BPM Eurobeat pulse, octave-jumping basslines, bright supersaw leads, and big chorus hooks, but decorates them with shamisen/koto plucks, taiko hits, shakuhachi lines, festival-style chants, and pentatonic (yo/ina bushi) motifs. The result is an unabashedly danceable, theatrical sound that feels both neon-modern and historically Japanese, popular in doujin circles, Touhou arrangements, and rhythm-game-adjacent scenes.
Techno Kayō
Techno kayō (テクノ歌謡) is a Japanese pop style that fuses the melodic songwriting and vocal aesthetics of kayōkyoku with the synthetic textures, drum machines, and sequenced grooves of late‑70s/early‑80s technopop and new wave. It is characterized by bright, hook‑forward melodies; programmable rhythms (often 4/4 with syncopated accents); glassy analog and early‑digital synthesizers; and an overall glossy, futuristic atmosphere. While danceable and electronic, it retains kayōkyoku’s verse–chorus craft, lyrical directness, and distinctly Japanese melodic turns (including pentatonic “yona‑nuki” coloration). The style flourished in the early to mid‑1980s around the extended Yellow Magic Orchestra (YMO) circle, spilling into idol and mainstream pop productions. Its sound became a key stepping stone from Showa‑era kayōkyoku to Heisei‑era J‑Pop, and a foundation for later Shibuya‑kei, denpa, and Vocaloid aesthetics.
J-Core
J-core is a Japanese take on hardcore techno that fuses high-BPM club structures with otaku culture, game/anime sampling, and brightly melodic writing. It typically sits in the 160–200+ BPM range, using pounding four-on-the-floor kicks, gabber-style distorted low-end, or layered breakbeats. The style is defined by hyper-melodic leads (often supersaws), euphoric trance harmonies, and chopped/processed voice clips from anime, games, denpa songs, or Vocaloid. Aesthetically it leans kawaii/cute but can swing toward intense, chaotic, or even speedcore extremes. J-core flourished in Japan’s doujin scene and rhythm-game ecosystem, with circles and labels releasing compilations and event-driven tracks.
Glitch Pop
Glitch pop is a strain of pop music that foregrounds digital errors and micro-edits as expressive hooks, fusing the tuneful structures of mainstream pop with the textural play of experimental electronica. Producers chop, stutter, and time-stretch vocals; sprinkle in clicks, cuts, and buffer-skip artifacts; and use bit-crushing or granular resynthesis alongside bright synths and catchy choruses. Despite its love of sonic fragmentation, the genre remains song-first: verses and choruses are clearly defined, melodies are memorable, and harmonies tend to be consonant. The friction between pristine songwriting and intentionally broken sound design creates a delicate, intimate, and often melancholic shimmer that feels both futuristic and warmly human.
Japanese Indie
Japanese indie refers to Japan’s independent rock and pop scenes that developed outside the major-label idol system. It blends DIY production and small-label distribution with a wide palette of sounds, from jangly guitar pop and post‑punk angularity to dreamy shoegaze and lo‑fi recordings. The scene is anchored by “live houses” (small venues) around Tokyo (Shimokitazawa, Koenji, Shinjuku), Osaka, Kyoto, and Fukuoka. Artists often sing in Japanese (sometimes mixing English), with introspective, everyday-life lyrics and arrangements that prize dynamics, texture, and melody over flashy virtuosity. Aesthetically, Japanese indie inherits Western indie rock’s DIY ethos while retaining local melodic sensibilities shaped by kayōkyoku and city pop. Production ranges from 4‑track cassette grit to clean, minimal studio mixes, but the emphasis remains on authenticity, atmosphere, and the energy of the live circuit.
Anime
Anime (often called "anisong" for vocal themes) is the umbrella term for songs and scores created for Japanese animation, including opening/ending themes and background music. It blends contemporary J‑pop/J‑rock songwriting with dramatic orchestral scoring and modern electronic production, aiming for instantly memorable hooks and emotionally charged climaxes tailored to a show's narrative and characters. Stylistic hallmarks include high-register, expressive vocals; tight, hook-forward structures (especially 90-second “TV size” versions); bright, polished production; and frequent late-song key changes. Arrangements often hybridize rock bands, strings, brass, and EDM textures to deliver cinematic impact, while lyrics favor aspirational, metaphor-rich imagery that mirrors the series’ themes.
Picopop
Picopop is a Japanese microgenre of ultra-bright, toy-like electronic pop that fuses the sugary melodicism of J‑pop with the bleepy, “piko‑piko” timbres of 8‑bit and lo‑fi electronics. Its name nods to both the onomatopoeia for beeps in Japanese (“piko-piko”) and its pocket‑sized, miniature aesthetic. Musically, picopop favors short, hook-dense songs, high‑pitched and cute (kawaii) vocals, and arrangements built from chiptune waveforms, plastic synths, and playful sound effects. It inherits Shibuya‑kei’s collage sensibility and pop sophistication, but strips it down to bright primary colors, bubblegum harmonies, and crisp, quantized rhythms. The result is an effervescent, hyper-melodic style that feels like a handheld game console crossed with indie pop.
J-Euro
J-Euro (often stylized as J-EURO) is a Japanese hybrid of J-pop vocals and Eurobeat production. It pairs high-BPM, four-on-the-floor beats, octave-running synth bass, bright supersaw/brass leads, and big, modulatory choruses with catchy Japanese pop songwriting. Closely tied to the late‑1990s/early‑2000s Para Para dance boom and Avex Trax’s Super Eurobeat brand, J-Euro typically took hit J-pop songs and reimagined them in Eurobeat form via Italian production houses. The result is relentlessly energetic, hook-forward dance music designed for choreographed routines and packed with call‑and‑response hooks, English catchphrases, and climactic key changes.
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